VCU Engineering Marketing Request Form

VCU Engineering Marketing Request Form

Please complete this form to request marketing support. Work is subject to team availability and will be prioritized based on strategic importance and deadlines. Submitting a request does not guarantee fulfillment.
IMPORTANT NOTES

Please allow 7 business days for review of your request. | Submission of this form DOES NOT GUARANTEE project acceptance. | Incomplete information may result in project delays. | Projects requiring graphic design work must include all necessary details upfront as design work is outsourced.
Today's Date*

YearMonthDay
Date:
Requester Information:

Primary Contact Details:
Email*
example@example.com
Name:*

First NameLast Name
Department:
Project request name:*
Marketing Channels Requested (Check all that apply.)*

Social Media PostGraphic DesignGrant Award AnnouncementProfessional AppointmentDean's Brief SubmissionAnnouncement, Press Release, Media RequestWebsite DevelopmentPhotographyVideoOther
Is this request connected to a date-specific event?

YesNo
Event Name:
Event date

MonthDayYear
Date
Social Media Post
Platform Requested?*

InstagramInstagram-Department levelFacebookLinkedIn-College levelLinkedIn-Department level
Goal of the post?

AwarenessEvent attendanceEngagementRecruitment, otherOther
Desired post date*

MonthDayYear
Date
Call to action or link URL
Copy/post (Mar Comm will edit for accuracy, spelling/grammar, style)*
Who do you want to see this?

Current studentsProspective studentsParentsBusiness partners/employersPeer institutionsVCU faculty and/or staffGeneral public
Social Media: Upload photos/video/graphics

Social media posts MUST have a photo/video/graphic, etc to accompany post copy
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Graphic Design
Format(s) needed*

FlyerPosterPostcardDigital adSlide/Slide deckBrochureSocial media graphicOther
Design work needed by*

MonthDayYear
Date
Printing required?

Yes, I need professional printingNo, this does not need to be printed or I will print from an in-office copier
Audience. Check all that apply.

Current Undergraduate StudentsCurrent Graduate StudentsProspective Undergraduate StudentsProspective Graduate StudentsParentsFacultyStaffAlumniCommunityOther

Digital sizes, print quantities:
These are the technical specifications for your project: size, dimensions, material(s), colors, etc. For the items you checked please list the details. Include: Graphics, Images, Copywriting. Indicate Headings, Subheads and body copy. Input box will expand if needed. If text is extensive, upload file or provide link to a Google Doc. Also include how many items you need if applicable. (We will need 500 copies)
Copy to include (if lengthy attach a separate document or link to Google doc)
Graphic Design File Upload

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Grant Award Announcement

Where it will publish: External promotion-website, external newsletters, ads...
Directions:

Please answer the following questions to streamline the intake process and ensure the efficient handling of your submission. Incomplete or inaccurate submissions may lead to delays in the announcement of your appointment. Often, we are working with freelance writers to craft these announcements so background information, scope and relevance is helpful to provide.
Grant Announcement Details:
What organization is providing the grant funding? (Please provide the full name of organization not just the acronym. Example: National Science Foundation (NSF)*
Name of the Project*
Organizations website and/or page about grant*
What is the total amount of funding secured and what is the timeline of distribution (example: $1million over 5 years)?*
Date and year of the award.*
Briefly describe your research focus.*
What are the key objectives and potential impact of the grant-funded project? How the impact will help humanity so we can speak to our "Engineering for Humanity" theme that our Dean seeks to promote.*
Please relate the key objectives/impact to how this will help humanity/society.
Add a quote that we can attribute to you*
What makes this project unique and noteworthy in its respective field? What do you have to say about the significance of the grant for your research, the college's reputation and the respective field?
Are there any collaborations between faculty members within the college or with external organizations that played a role in securing this grant?
How will the grant impact current or future students?
Please share any links that will help us with context (articles, social media posts, videos, etc)
List any electronic newsletters for societies/organizations that we could share this announcement with. (Such as BMES, ASEE)
Are there any other key components that should be highlighted?
Upload any photos or other materials relevant to this announcement

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Professional Appointment, Accolade, and Honors

Where it will publish: External promotion-website, external newsletters, ads...
Directions:

Please answer the following questions to streamline the intake process and ensure the efficient handling of your submission. Incomplete or inaccurate submissions may lead to delays in the announcement of your appointment. Often, we are working with freelance writers to craft these announcements so background information, scope and relevance is helpful to provide.
Announcement Details
What is the title of the role you've been awarded?*
What is the name of the organization you have been honored/inducted by?*
Can you elaborate on any unique qualities or expertise that you believe set you apart from your peers?*
Please provide a quote we can attribute to you in the announcement.*
Is there a link to the organizations website or a mission of the special group or organization into which you were inducted as a fellow or board member?
Please put any links or additional information here that will assist the writer to craft a complete story/announcement.
What criteria do you think the special group considered when choosing you?
Is there any additional information or context that you would like to provide regarding your induction into the special group?
Upload any photos or other materials relevant to this announcement

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Dean's Brief

Where it will publish: Messages to be included in the monthly INTERNAL ONLY newsletter from the dean
Item Title*
Content/Message*
Attach your related documents below. It may include embedded photos and captions so we may review and edit your photo captions.
File Upload (Photos, Attachments)

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Announcement, Press Release, Media Request

Please submit requests at least 2–3 weeks in advance of your desired release date. This allows time for drafting, review, approvals, and media outreach. Shorter notice may limit the ability to secure media coverage.
Type/structure*

Article/Announcement for the College websiteAnnouncement for external media (Newspaper, TV stations...)Other
Subject and Description of message. *
Key facts, quotes, or data
Audience. Check all that apply.

Current Undergraduate StudentsCurrent Graduate StudentsProspective Undergraduate StudentsProspective Graduate StudentsParentsFacultyStaffAlumniCommunityExternal MediaOther
Publish deadline*

MonthDayYear
Date
Please provide any additional supporting documents.

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Photography
Event/Subject Name*
If event specific, add Date/Time

MonthDayYear
Date
Hour MinutesAM/PM Option
If event specific add Location
Shoot description & specific shot requests*
Intended Use. Where will the images be used.
Upload Inspiration images (similar images to what you envision)

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Videography

Videography is an involved process. Lead time is critical. Requests are dependent on staff/resource availability
What is the purpose of the video?*

Event CoverageLab / ResearchInterviewSocial Media PromoOther
Date needed completed by:*

MonthDayYear
Date
Suggested length of the final video:
What style or tone do you envision?

Professional / FormalCandid / NaturalEducationalFun / Creative
Where will the video be shot
Date(s) and time time(s) for filming?

MonthDayYear
Date
Hour MinutesAM/PM Option
Number of participants / people
Is there a script? Do you need assistance in writing one?
Upload any reference videos.

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Other Marketing Needs
What marketing do you need?*
Supply as much detail as possible*
Please provide any additional supporting documents.

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Website Development
Please fill out the Web Request Form to initiate a request for website updates and/or website development.
Should be Empty:

	Specify
Logo (specify yes, no or type)
Web address
Phone number
Contact name
Event date(s)
Location
Time(s)

VCU Engineering Marketing Request Form

IMPORTANT NOTES

Requester Information:

Social Media Post

Graphic Design

Grant Award Announcement

Directions:

Grant Announcement Details:

Professional Appointment, Accolade, and Honors

Directions:

Announcement Details

Dean's Brief

Announcement, Press Release, Media Request

Photography

Videography

Other Marketing Needs

Website Development