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Analysis of the artist's advertising activity in the NFT market
By answering the following questions, you will contribute significantly to advancing scientific research in the field of artistic activity within the NFT market. 30 Questions
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1
Name (Optional)
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2
What is your gender?
Female
Male
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3
Nationality (Optional)
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4
Approximate number of NFTs sold to date:
5-20
20-40
40-60
60-80
100 and over
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5
Duration of artistic activity in the NFT market:
1-6 Month
6 Month-1 Year
More than 1 Year
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6
Which suffix or prefix is used in your username?
Example: didal_art
nft
design
art
crypto
illustration
None
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7
After listing your NFT on sales platforms, on which social media do you start sharing the NFT?
(You can choose up to 4 options.)
Instagram
X (Twitter)
Discord
Telegram
None
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8
1.To what extent is the profile picture effective as a representative and advertising element?
Very little
Little
Moderate
High
Very High
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9
2. To what extent do you use poster design to showcase your artworks and introduce yourself on platforms?
Very little
Little
Moderate
High
Very High
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10
3. Do you publish images or videos of the stages of creating your artwork?
Very little
Little
Moderate
High
Very High
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11
4. How much interaction do you have with your followers per week?
Very little
Little
Moderate
High
Very High
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12
5. Does the amount of likes and comments depend on the quality of the artwork?
Very little
Little
Moderate
High
Very High
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13
6. Does the amount of likes and comments depend on more interaction with the audience?
Very little
Little
Moderate
High
Very High
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14
7. Are you seeking to arouse the curiosity of your followers on social media?
Very little
Little
Moderate
High
Very High
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15
8. Do you produce other interesting and attractive content besides NFT content?
Very little
Little
Moderate
High
Very High
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16
9. Do you share the daily events of your life with your audience along with your art?
Very little
Little
Moderate
High
Very High
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17
10. Do you publish educational content on your page?
Very little
Little
Moderate
High
Very High
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18
11. Is there a relationship between the amount of virtual activities and the recognition of an artist?
(like use hashtags, shilling, share posts, comments, etc.)
Very little
Little
Moderate
High
Very High
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19
12. Can participating in art exhibitions and events help increase your recognition and success?
Very little
Little
Moderate
High
Very High
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20
13. Can research and planning before announcing the sale of a NFT help increase sales and attract more attention?
Very little
Little
Moderate
High
Very High
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21
14. As an active digital artist, are you focused on developing your brand?
Personal Branding: Personal branding is the unique combination of your skills, experience, and personality that you want your followers to see. It tells your story and how people feel about you. In simpler terms, personal branding is the unique characteristic you have created in your audience's mind by which others will remember you.
Very little
Little
Moderate
High
Very High
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22
15. Do you ask for follower's opinions to engage them in creating the artwork and other activities?
Very little
Little
Moderate
High
Very High
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23
16. To what extent do your NFTs have their own unique story?
Very little
Little
Moderate
High
Very High
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24
17. Are you looking for creativity when conceptualizing your NFT artworks?
Very little
Little
Moderate
High
Very High
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25
18. To what extent is the story and attractive description of your NFT artworks effective in their popularity?
Very little
Little
Moderate
High
Very High
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26
19. To what extent do you consider yourself an influencer?
Influencers: Social media influencers are individuals who often act as lifestyle gurus, promoting a particular style or attitude.
Very little
Little
Moderate
High
Very High
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27
20. Have you asked an influencer or a famous person on social media to advertise your NFT?
Very little
Little
Moderate
High
Very High
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28
21. If other artists or individuals display your artwork, do you experience more successful visits or sales?
Very little
Little
Moderate
High
Very High
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29
22. After selling the first edition of an NFT collection, does it become more accessible to sell subsequent editions?
Very little
Little
Moderate
High
Very High
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30
23. If you announce the sale of a NFT, will there be more demand for that and subsequent NFTs?
Very little
Little
Moderate
High
Very High
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31
24. To what extent does collectors' taste affect the creation of your NFT works?
Collectors: Collectors are individuals who purchase and collect artworks, often influencing trends and popularity in the art market.
Very little
Little
Moderate
High
Very High
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32
25. Does your success in selling past NFTs influence the attention of collectors?
Very little
Little
Moderate
High
Very High
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33
26. How much does the popularity of a collector among other artists encourage you to introduce your NFTs to that collector?
Very little
Little
Moderate
High
Very High
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34
27. Have you been inspired by another artist or the artist's when starting your activity in this field?
Very little
Little
Moderate
High
Very High
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35
28. Have you imitated the sales activities of other artists?
Very little
Little
Moderate
High
Very High
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36
29. Do the sales activities of other artists create a sense of competition in you?
Very little
Little
Moderate
High
Very High
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37
30. Does the success of other artists in this field affect your desire and motivation to continue your activities?
Very little
Little
Moderate
High
Very High
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