Farmers' Insights Survey:

1
What is your email address?* This field is required.This will help us ensure that you are receiving content that is relevant to you.
example@example.com
2
Would you like to receive marketing emails? By opting in, you'll get access to exclusive offers, product updates, and the latest business news.* This field is required.
YESNO
3
What is your age range?
18-24
25-34
35-44
45-54
55-64
65+
4
What is your gender?
Female
Male
Prefer not to answer
5
What type of business?
Dairy
Beef
Arable
Sheep
Equine
Other
6
What type of business?
Dairy
Arable
Beef
Sheep
Equine
Other
7
What is your dairy herd size?
1-99
100-150
150-200
200-300
400-500
500-1,000
1,000+
8
Current bedding material?
Lime only /Lime (+other)
Sawdust
Shavings
Straw
Wood Chip
Sand
Other
9
Do you house your cows all year round?
Yes, I house my cows indoors all year round.
No, my cows are housed in the winter, outdoors in the summer.
Other
10
Who is your milk buyer?
11
Have recent policy changes influenced your spending plans for the upcoming year?
Yes, I plan to spend less
No, I’m not worried
Not sure yet
12
How often do you purchase agricultural inputs (e.g., feed, bedding, equipment)?
Weekly
Monthly
Seasonally
As needed
Other
13
Are you more likely to purchase new machinery or consider hiring temporary machinery?
I’m more likely to purchase new machinery.
I’m more likely to hire temporary machinery.
I’m considering both options.
Not sure yet.
I am more likely to purchase second-hand machinery
14
What is the most important factor influencing your buying decisions?
Cost
Delivery time
Sustainability
Reliability
Animal welfare
Recommendations from other farmers
Trade shows
Other
15
What factors influence your buying decisions?
Cost
Sustainability
Animal welfare
Trade shows
Delivery time
Reliability
Recommendations from other farmers
Other
16
How much does the impact of a product on animal health influence your buying decisions?
Very important
Neutral
Not very important
Other
17
How do you typically place your orders?
Phone call
Email
WhatsApp
Trade shows
Online
Other
18
How loyal are you to your current suppliers?
Very loyal, I always purchase from the same suppliers.
Somewhat loyal, but I occasionally explore other suppliers based on factors like cost, availability, or product offerings.
Not very loyal, I often switch suppliers.
Other
19
What social platforms do you use to consume agricultural content?
Facebook
Instagram
Snapchat
TikTok
YouTube
LinkedIn
Other
20
Are you more or less likely to purchase a product if it is endorsed by an agricultural influencer?
More likely
Less likely
21
What type of content do you find most helpful?
Informative blogs
YouTube videos
News articles
Testimonials
Product reviews
Webinars or online courses
Others
22
How often do you engage with agricultural content online?
Daily
Weekly
Monthly
Rarely
Never
23
When are you most likely to spend time online?
Early morning (6am -9 am)
Mid-morning (9am - 12pm)
Afternoon (12pm - 4pm)
Evening (4pm - 8pm)
Late evening (8pm - 12am)
Late night (12am - 6am)
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