Assess Your Product's Market and Company Fit
Evaluate Your Product's Readiness and Strategic Alignment
Back
Next
Save
About You and Your Company
Your Role
*
CEO / Founder
Chief Product Officer
VP/Director Product
Product Manager
Strategy
Operations
Other (please specify)
Other Role
Company Size by Employee Count
*
1 - 25
25 - 50
51 - 200
201 - 1000
1001 - 5000
5000+
Industry Sector
*
Please Select
Technology / Software
Manufacturing / Automotive
Financial Services
Healthcare / Life Sciences
Retail / E-Commerce
Professional Services
Others (specify)
Other Industry
Annual Revenue Range
*
Under €10M
€10M-€50M
€50M-200M
€200M-€1B
Over €1B
Prefer not to say
How long has your company been in business?
*
Startup (0-3 Years)
Scale-Up (4-7 Years)
Established (7+ Years)
Back
Next
Save
Product Overview
**Focus on ONE Product Only**This assessment evaluates a single product, not your entire portfolio. Choose your most strategic product or the one facing the biggest challenges. Answer all questions with only this product in mind.
What is your product's name? (for multi-product analysis)
What is your product's current stage?
*
Pre-launch / Development
Beta / Soft Launch
Recently Launched (0-2 Years)
Growth Stage (2-5 Years)
Mature Product (5+ Years)
What percentage of your company's revenue comes from this product?
*
0 - 25%
25 - 50%
50 - 75%
> 75%
What is your product's main market?
*
North America
Europe
Asia-Pacific
LATAM
Global
Other
Is your product targeted at B2B or B2C customers?
*
B2B (Business-to-Business)
B2C (Business-to-Consumer)
Back
Next
Save
Understanding Customer Needs
Evaluate how well your product addresses customer problems and creates value.
How urgent is this problem from the customer’s perspective?
*
Not urgent at all
1
2
3
4
Extremely urgent
5
1 is Not urgent at all, 5 is Extremely urgent
How frequently do your customers face this problem?
*
Rarely (less than once a year)
Occasionally (a few times per year)
Frequently (at least monthly)
All the time (weekly or daily)
How much effort do customers put into solving this problem without your product?
*
No effort (not a priority)
Minimal effort
Moderate effort
High effort
How well does your product address the most critical customer pain point?
*
Not at all
1
2
3
4
Completely
5
1 is Not at all, 5 is Completely
Is there a strong demand for a solution like yours in the current market?
*
No market demand
Weak demand
Moderate demand
Strong demand
Extremely high demand
How easy is it for your customers to understand your product's value?
*
Very difficult
1
2
3
4
Instantly clear
5
1 is Very difficult, 5 is Instantly clear
How ready are customers to adopt your product once they understand it?
*
Not ready
Slightly ready
Moderately ready
Highly ready
Back
Next
Save
B2B Market Relevance
Evaluate how well your product fits business customers' needs.
Does your product address an enterprise-critical need (e.g. efficiency, revenue growth)?
*
Not at all
1
2
3
4
Mission critical
5
1 is Not at all, 5 is Mission critical
How integrated is your product into customers' existing workflows or systems?
*
Not integrated at all
Slightly integrated
Moderately integrated
Fully integrated
How much customization do business customers require before using your product?
*
No customization required
Minimal customization
Significant customization
Is your sales team equipped to handle complex B2B sales?
*
Not equipped
Slightly equipped
Moderately equipped
Well equipped
Fully equipped
Do you have established partnerships for sales or distribution?
*
No partnerships
Considering partnerships
Established partnerships
Strong network
Back
Next
Save
B2C Market Relevance
Evaluate how well your product fits consumer needs.
How much of an emotional or practical need does your product fulfill for customers?
*
None
1
2
3
4
Strong emotional connection
5
1 is None, 5 is Strong emotional connection
How frequently do customers purchase your product after the first experience?
*
Never
Occasionally
Frequently
Consistently (weekly or daily)
How likely are customers to recommend your products to friends or family? (Standard Net Promoter Score question)
*
Not likely
0
1
2
3
4
5
6
7
8
9
Extremely likely
10
0 is Not likely, 10 is Extremely likely
How effectively does your product create brand loyalty?
*
No loyalty
Slight loyalty
Moderate loyalty
High loyalty
Is your marketing team prepared to run frequent campaigns for your product?
*
Not prepared
Slightly prepared
Moderately prepared
Well prepared
Fully prepared
Back
Next
Save
Business Capabilities and Strategic Alignment
Evaluate how well your product fits your company's capabilities and strategy.
Does the product align with your company's long-term goals?
*
Not at all
1
2
3
4
Completely
5
1 is Not at all, 5 is Completely
How high is this product on your company's strategic priority list?
*
Not a priority
Low priority
Moderate priority
High priority
Top priority
How prepared is your company to scale the product if demand increases?
*
Not prepared
Slightly prepared
Moderately prepared
Well-prepared
Fully prepared
Does your company have the necessary resources (time, budget, staff) to scale the product?
*
Not at all
Slightly
Moderately
Significantly
How well does your product fit into the company's existing processes?
*
Very poorly
Poorly
Neutral
Well
Very well
How well is your product's value proposition communicated to customers?
*
Not communicated at all
Poorly communicated
Moderately communicated
Well communicated
Extremely well communicated
Is your product currently profitable or on track for profitability?
*
Not profitable at all
Expected profitability in 6+ months
Near profitability
Already profitable
Are your customer acquisition costs sustainable?
*
Extremely high
High
Neutral
Low
Extremely low
Back
Next
Save
Company Culture, Process Changes, and Cultural Shifts
Evaluate your company's culture and operational readiness.
Is leadership enthusiastic about supporting this product long-term?
*
Not supportive
Slightly supportive
Moderately supportive
Very supportive
Fully committed
Are internal teams comfortable with the product's vision and goals?
*
Not comfortable
Slightly comfortable
Moderately comfortable
Very comfortable
Fully comfortable
Does the product require cross-department collaboration?
*
No collaboration needed
Some collaboration required
Frequent collaboration required
Cross-functional collaboration essential
Are there internal advocates or product champions for this initiative/product?
*
No advocates
Some interested employees
Designated advocates
Passionate internal champions
How likely is the introduction of this product to change team dynamics?
*
Not at all
Slightly
Moderately
Significantly
Extremely likely
Will the company culture need to become more innovative or risk-tolerant to support the product's success?
*
No change needed
Some increase in innovation
Significant cultural innovation needed
How ready is senior leadership to support cultural changes required by the product?
*
Not ready
Slightly ready
Moderately ready
Very ready
Fully committed
Back
Next
Save
Thank you for your participation! How would you like to receive the results?
Which results interest you?
*
Only my personal results
Personal results + overall summary
Only the summary of all participants
No results required
Are you interested in a personal exchange?
Yes, 15-min. results discussion
Yes, workshop information
No, written results only
Name
First Name
Last Name
Email
example@example.com
*
I agree that beyondpmf.com may process my data solely to send my personal results. I do not wish to receive further updates.
I agree that beyondpmf.com may use my data to send me occasional updates on product strategy, PMF–PCF insights, and workshop invitations (via email or messenger). I can withdraw my consent at any time.
Read our privacy policy
Save
Generate Analysis
Should be Empty: