Elysium Mentoring by Stacey Brogan
1. Contact Information
Name
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First Name
Last Name
Salon Name
*
Location (City/Region)
*
Email
*
example@example.com
Phone Number
*
-
Area Code
Phone Number
Website (if applicable)
Instagram Handle
Facebook URL
Any additional relevant links
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2. Business Overview
How long has your salon been in operation?
*
What services does your salon currently offer? (e.g., hairdressing, beauty treatments, retail, etc.)
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How many team members do you have? (Stylists, assistants, receptionists, etc.)
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Do you have a business partner or are you the sole owner?
Sole Owner
Business Partner
3. Current Business Concerns
What is the biggest challenge you’re currently facing in your salon? (e.g., attracting new clients, retaining staff, managing finances, etc.)
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Are there any specific areas of your salon that you feel need improvement?(e.g., marketing, operations, team management, etc.)
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What are your top three goals for your salon in the next 6-12 months?
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Have you worked with a business coach or mentor before?
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Yes
No
If yes, what did you find helpful or unhelpful?
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4. Financial and Growth Insights
What is your current average monthly revenue?
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Do you feel confident in your pricing strategy?
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Yes
No
Could be better
What are your current marketing efforts?(e.g., social media, paid ads, word-of-mouth, etc.)
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How do you track and measure your salon's growth and performance?(e.g., software, spreadsheets, financial statements, etc.)
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5. Team and Culture
How would you describe your team culture?(e.g., collaborative, competitive, friendly, etc.)
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Do you face challenges with staff management or team retention?
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Yes
No
Do you offer education or training for your team?
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Yes
No
If "Yes", how often and what type?
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6. Operations and Systems
Do you feel your salon's operations are efficient?(e.g., booking systems, inventory management, daily routines)
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Yes
No
What kind of software do you currently use to run your salon?(e.g., booking, payroll, stock management, etc.)
*
How do you manage client retention and loyalty?
*
7. Personal Vision and Motivation
Why did you start your salon, and what’s your long-term vision for it?
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What do you enjoy most about running your salon?
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What is the one thing you wish you could change or improve in your business?
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8. Availability and Preferred Communication
When are you available for an initial call?(Days/times that work best)
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What is your preferred method of communication?
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Phone
Zoom
Whatsapp
Teams
Other
If "Other" please specify
9. Coaching Expectations
What would you like to gain from working with a salon business coach?
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Have you set any expectations or results you’d like to achieve through coaching?
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