Ember Brand Health Check

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Name* This field is required.
First Name
Last Name
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Email* This field is required.
example@example.com
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Position/Title* This field is required.Sharing your job title helps us tailor the assessment to your role, providing more relevant insights and recommendations.
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1.1. Do your designs consistently represent your brand’s identity across all touchpoints?* This field is required.ie: such as website, social media, and marketing materials?
YESNO
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1.1 Answer
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Ok
Ok
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1.2. Do your designs effectively communicate your brand’s purpose?* This field is required.ie: Does the design clearly reflect the problem your brand is solving for its clients or audience?
YESNO
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1.2 Answer
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Ok
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1.3. Do your designs visually differentiate your brand from competitors?* This field is required.
YESNO
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1.3 Answer
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1. Recommendation
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1. Audit Insights
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2.1. Is your website design user-friendly?* This field is required.ie: Is your website easy to navigate, with clear structure and intuitive functionality for users?
YESNO
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2.1 Answer
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Ok
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2.2. Are your social media visuals engaging, and optimised for each platform?* This field is required.ie: Platform appropriate layouts and content?
YESNO
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2.2 Answer
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2.3. Do your designs adapt seamlessly across devices and screen sizes?* This field is required.
YESNO
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2.3 Answer
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2. Recommendation
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2. Audit Insights
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3.1. Do your designs effectively guide the viewer’s attention to key messages or elements?* This field is required.ie: Use hierarchy, spacing, and focal points to highlight critical information.
YESNO
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3.1 Answer
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Ok
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3.2. Are your visuals balanced?* This field is required.ie: Maintain uncluttered layouts, adequately spaced and not overwhelming.
YESNO
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3.2 Answer
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3.3. Do your designs reinforce the intended message or narrative?* This field is required.ie: Visually align with and support the overall purpose of the content.
YESNO
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3.3 Answer
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3. Recommendation
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3. Audit Insights
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4.1. Do your campaign visuals align with the preferences and expectations of your target audience?* This field is required.ie: Tailor visuals to demographic, cultural, or behavioural insights.
YESNO
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4.1 Answer
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Ok
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4.2. Are your visuals optimised for the specific platforms they’re displayed on?* This field is required.ie: Correct sizing, formats, and design elements for social, email, or other platforms.
YESNO
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4.2 Answer
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4.3. Do your campaigns include compelling and strategically placed Calls to Action (CTAs)?* This field is required.ie: Make CTAs visually engaging and easy to locate.
YESNO
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4.3 Answer
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4. Recommendation
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4. Audit Insights
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5.1. Do you use a consistent set of tools and software to maintain design quality?* This field is required.ie: Ensure reliable, shared tools for seamless collaboration and output.
YESNO
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5.1 Answer
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Ok
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5.2. Are your design files organised and easy to navigate for your team?* This field is required.ie: Do you use clear naming conventions, folders, and structures for easy file access.
YESNO
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5.2 Answer
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5.3. Do your current design resources (fonts, icons, templates) feel modern and up-to-date?* This field is required.ie: are they visually appealing, aligned with current design trends, and still effective in representing your brand?
YESNO
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5.3 Answer
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Ok
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5. Recommendation
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5. Audit Insights
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6.1. Do you have a structured process in place to gather and act on feedback throughout the design process?* This field is required.Do you gather and act on feedback through regular touchpoints and an iterative design process?
YESNO
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6.2. Are key stakeholders (team, clients, etc.) actively engaged in the design process from the beginning?* This field is required.
YESNO
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6.3. Are you using the right tools to facilitate collaboration, track revisions, and manage approval workflows efficiently?* This field is required.
YESNO
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6.3 Answer
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6. Recommendation
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6. Audit Insights
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7.1. Do you measure the performance of your designs in terms of user engagement and interaction?* This field is required.For example, do you use tools like Google Analytics, heatmaps, or social media insights to monitor how users are interacting with your designs and adjust based on this data?
YESNO
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7.1 Answer
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7.2 Do you regularly conduct A/B testing to evaluate design variations?* This field is required.For instance, do you test different layouts, colours, or content positioning to determine which version leads to higher conversion rates or user engagement on your website or campaign?
YESNO
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7.2 Answer
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7.3 Do you measure your designs’ impact on conversion rates or sales?* This field is required.For example, do you track how changes in your website design, such as call-to-action buttons or product displays, influence the number of purchases or lead sign-ups?
YESNO
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7.3 Answer
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7. Recommendation
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7. Audit Insights
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8.1. Are your designs mobile-friendly and easy to navigate on all devices?* This field is required.ie: Simple and optimised for touch interactions on smaller screens.
YESNO
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8.1 Answer
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8.2. Do you follow mobile-first principles in your design process?* This field is required.ie: Prioritise mobile layouts before adapting to larger screens.
YESNO
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8.3. Do you consider accessibility features, such as colour contrast, font sizes, and screen-reader compatibility?* This field is required.ie: Do you ensure usability for visually or physically impaired users.
YESNO
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8.3 Answer
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8. Recommendation
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8. Audit Insights
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9.1. Do your designs use interactive components to engage users effectively?* This field is required.ie: such as buttons, forms, sliders, and image carousels, to create engaging and dynamic experiences.
YESNO
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9.1 Answer
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9.2. Are key interactive elements, such as Call to Actions (CTAs), visually prominent and easy to identify?* This field is required.
YESNO
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9.2 Answer
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9.3 Do your designs use compelling visuals to drive engagement?* This field is required.ie: high-quality images, bold typography, and dynamic animations to drive engagement.
YESNO
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9.3 Answer
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9. Recommendation
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9. Audit Insights
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Assessment Complete!

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Bryan Kaa

Ember Creative

www.embercreative.com.au
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	https://www.instagram.com/_embercreative/
	https://www.linkedin.com/company/104427855/admin/dashboard/