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Go to market scorecard.
Please fill out this short survey to assess the market readiness of your innovation.
23
Questions
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1
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2
Please enter your name.
*
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First Name
Last Name
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3
Please enter your Email address.
*
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example@example.com
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4
Please enter the name of your organisation
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Organisation name
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5
Have you conducted thorough stakeholder research in your chosen application fields (e.g. with clinicians, patients & budget holders)?
*
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This may be through interviews, patient group engagement, surveys etc.
Yes
We have some input from existing network
No
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6
Have you clearly defined your target market, or markets?
*
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Very defined
Somewhat defined
Not defined
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7
Have you identified competitors and do you understand how your innovation better addresses the markets needs?
*
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Competitiors can either be Direct, developing or selling very similar products to the same market, or Indirect, offering different products aimed at the same customer base.
Yes
Somewhat
No
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8
Do you have a clearly defined Intellectual Property Strategy
*
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Yes
Somewhat
No
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9
Have you conducted prior art searches to establish the scope and likelihood of obtaining IP protection
*
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Yes
Somewhat
No
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10
Have you filed any registrable IP protection for your innovation (e.g. patent filings, designs, trademarks etc)?
*
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Yes
Currently filing or plan to file within 12 months
No
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11
Are you currently seeking funding & investment to take your idea forward?
*
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Yes
Planning to in the next 12 months
No
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12
Do you have a clearly defined value proposition for funders & investors?
*
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Yes
No
We are working on it.
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13
Do you have well prepared and tested investor presentations, business plans and financial forecasts?
*
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Yes
Somewhat
No
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14
What is your current Technology Readiness Level (TRL)?
*
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TRL 7-9
TRL 4-6
TRL 0-3
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15
Do you have a clear regulatory strategy for reaching your chosen market.
*
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Yes
Partially
No
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16
Have you established whether your innovation is considered is a medical device, in-vitro diagnostic or software/AI as a medical device?
*
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Yes
We currently have a non expert opinion.
No
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17
Have you established what testing you will require to demonstrate the safety and efficacy of your innovation?
*
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Yes
We have an idea of what we need.
No
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18
Do you feel you have enough evidence to convince stakeholders within a healthcare system to purchase your product?
*
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Yes
Partially
No
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19
Have you collected sufficient clinical data through pilot trials or evaluations to demonstrate cost effectiveness and value proposition
*
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Yes
We have started and are planning to collect more data.
No
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20
Have you conducted an independent health economics assessment to demonstrate the cost-effectiveness of your technology.
*
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Yes
Planning to do this within 12-24 months
No
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21
Do you have a clearly defined go to market strategy?
*
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Yes
Partially
No
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22
Have you identified suitable procurement or reimbursement routes for your product/service?
(e.g. framework opportunities, tender portals etc)?
Yes
Somewhat
No
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23
Do you have sufficient documentation in place to comply with public sector tender requirements?
*
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sustainability plan, modern slavery assessment, data protection & IG standards, quality standards etc
Yes
Partially
No
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24
Please verify that you are human
*
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25
Form Score for User
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26
CRM TAG
*
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Tag for the CRM lead record. It will also be categorised as lead source = Digital Channels
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27
LEAD SOURCE
*
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CRM Lead Source sync. REcords will also be TAGed 'Scorecard'
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