Primary Categories in the Market

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Name* This field is required.
First Name
Last Name
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Class Time* This field is required.
Monday, 10am
Saturday, 10am
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Better is medium to higher priced merchandise with higher quality. List 4 stores that fall into the Better market.* This field is required.
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What is an atelier?* This field is required.
A classroom
A public workshop
A private workshop
A storefront
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Can anyone use the exclusive Haute Couture label? Why or why not?* This field is required.
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How is fashion design grouped and why?* This field is required.
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Which of the following is NOT considered a category in the primary fashion market?* This field is required.
Atelier
Haute Couture
RTW
Diffusion
Contemporary
Better
Moderate
Mass Market
Off-Price
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What is Haute Couture also called?* This field is required.It's two words.
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What are 3 differences between Haute Couture and Ready-to-Wear (RTW)?* This field is required.
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Which of the following is a requirement to be a Couterier (a Couture Designer)?* This field is required.
You must receive an invite by the Chambre Syndicale.
You must practice in Paris and USA.
You must practice in Paris.
You must present twice yearly.
You must present 35 original pieces in both evening and daywear per show.
You must employ at least 10 part-time workers.
You must have at least 20 technical workers per atelier.
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List two Official Member brands and two Corresponding Member brands.* This field is required.You can locate this on the Chambre Syndicale website.
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It is not couture, if it is hanging on a rack in a store. What is it instead?* This field is required.
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Comme des Garcons and Off-White are examples of what market, and why?* This field is required.
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Lauren by Ralph Lauren is an example of what market, and why?* This field is required.
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Sophia created a clothing brand that is both streetwear and fashion conscious. Which market would her brand best fit in?* This field is required.
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In your own words, explain the meaning of a fashion-conscious product.* This field is required.
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Noah's grandmother loves to shop at Anne Klein because they have more classic and less trend-driven clothing. His grandmother is considered a more mature customer. Which category does Anne Klein fit in?* This field is required.
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You're at Perimeter Mall and you notice stores like American Eagle and Free People. What does that inform you about their specific market?* This field is required.In other words, what market would they fall into?
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Forever21 and H&M are examples of which market?* This field is required.It's the same category as fast fashion.
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Kim frequents Burlington Coat Factory because of their low-priced selections. Which market does the store fall into? * This field is required.
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What are 3 things you learned from the Primary Categories in Fashion lecture?* This field is required.
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