Nice to Brand You Quiz

1
What's your name?* This field is required.It's a pleasure to meet you!
First Name
Last Name
2
How can we reach you?* This field is required.Please insert your email.
name@email.com
3
How would you define "branding"?
A. Branding is the summation of a logo, website, and additional visual elements in your business.
B. Branding is the act of shaping the perception of an audience through the use of a narrative.
C. Branding is when a company places its logo on all marketing elements for the purpose of identification.
D. Branding is too much for me to think about, honestly.
4
How would you define "branding"?

If you answered...

B. Branding is the act of shaping the perception of an audience through the use of a narrative.

Then you are correct!
5
Does having a "brand" add any value to your business?Hint: Select two options.
A. Absolutely, yes!
B. Only if you take the time to build it...
C. Not one bit! You can't quantify it.
6
Does having a "brand" add any value to your business?

If you answered...

A. Absolutely, yes!
B. Only if you take the time to build it..

Then you are correct!
7
In what ways can a "brand" add value to your business?Hint: Select three options.
A. It allows you to sell at a higher price point.
B. It makes it easier to keep and grow your clientele.
C. It gets you into all the best events.
D. It allows you to sleep well at night.
E. It provides the greatest ROI without being tangible.
8
In what ways can a "brand" add value to your business?

If you answered...

A. It allows you to sell at a higher price point.
B. It makes it easier to keep and grow your clientele.
E. It provides the greatest ROI without being tangible.

Then you are correct!
9
Which components build a "brand core"?
A. Personality, Voice, Budget
B. Audience, Market, Goals
C. Purpose, Vision, Values
D. I have no idea!
10
Which components build a "brand core"?

If you answered...

C. Purpose, Vision, Values

Then you are correct!
11
Which components build "brand positioning"?
A. Archetype, Attitude, Personality, Tone
B. Target Audience, Positioning, Market Research/Analysis, Goals
C. Purpose, Values, Vision
D. Not a clue!
12
Which components build "brand positioning"?

If you answered...

B. Target Audience, Positioning, Market Research/Analysis, Goals

Then you are correct!
13
Which components build a "brand persona"?
A. Purpose, VIsion, Values
B. Logo, Color Palette, Typography, Photography
C. Personality, Attitude, Voice, Tagline/Promise
D. Again, I have no clue.
14
Which components build a "brand persona"?

If you answered...

C. Personality, Attitude, Voice, Tagline/Promise

Then you are correct!
15
How did you do? How well do you understand branding?
1
2
3
4
5
Horrible!
Amazing!
16
Guess what?

Whether you did an amazing job or not, branding is an area that you NEED to pay attention to in your business. If you don't find it valuable, let me give you an opportunity to get acquainted with it. Once you've learned more, you can decide whether or not you want to build it up within your business.
Should be Empty:

How would you define "branding"?

Does having a "brand" add any value to your business?

In what ways can a "brand" add value to your business?

Which components build a "brand core"?

Which components build "brand positioning"?

Which components build a "brand persona"?

Guess what?