Perfect Match™
The ICP tool for sellers who don’t chase — they attract.
Your Information
Your Company Name
Your Company URL
Your Industry
Please Select
Technology
Healthcare
Finance
Education
Retail
Manufacturing
Other
Your Name
First Name
Last Name
Your Email
example@example.com
Phone Number
Please enter a valid phone number.
Date
-
Month
-
Day
Year
Date
Personal Profile (Your Client)
Client First Name
Marital Status
Single
Married
Divorced
Widowed
Do they have children
Yes
No
What are their hobbies?
What Are They Passionate About?
What Personal Interests Do They Have? Hobbies, passions, or extracurricular activities.
Demographics
Age Range
Under 20
21-30
31-40
41-50
51-60
Over 60
Gender
Male
Female
Non-binary
Educational Background
High School
Some College
Bachelors Degree
Masters Degree
PhD
Non-Traditional Education
Job Title
Firmographics
Company Size
1-10
11-50
51-200
201-500
501-1000
1001+
Annual Revenue
<$1M
$1M-$5M
$5M-$10M
$10M-$50M
$50M-$100M
$100M+
Industry
Location (City, State, Country)
Pain Points Challenges
What are the top 3 challenges your ideal customer faces in their role?
How do these challenges impact day-to-day operations?
What are their biggest frustrations with other solutions or vendors?
Goals & Objectives
Primary Business Goals (What does their business do?)
Key Performance Indicators (KPIs)- What are some of the KPI's your contact is judged by for success in their job?
Desired outcomes from your solution. What successful outcomes did your solution or product create?
Buying Behavior
How do they prefer to purchase?
Online
In-person
How are buying decisions made?
Individual
Team Decision
Passed through to someone else for signature
Any other important factors that influence how they buy?
Current Solutions & Preferences
What solutions are they currently using provided by you? Products and or services you are providing.
What do they like about doing business with you personally? Be as detailed as possible. This is about your personal relationship with the buyer.
What do they dislike about your product?
Communication Preferences
Preferred Communication Method
Phone (Voice)
Phone (Text)
Email
Messaging App (WhatsApp/ Slack)
Virtual Meeting (Zoom/ Teams)
Social Media Platform
Frequency of Contact (how often do you communicate)
Daily
Weekly
Monthly
Quarterly
Infrequent
How do they consume new information or content?
Blogs
Podcasts
Webinars
Whitepapers
Social Media
Personal Impact
Personal Impact of Your Solution. How has your solution impacted them personally? Inside and outside of work. Did they get a raise? Did you provide them with valuable connections? Any value that you've brought to them that is personal and intimate?
Has your solution impacted their life outside of work?
What do they care about most personally? What drives them? Ego, approval, altruism? Be as honest as possible.
Submit
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