Business Valuation Report

Business Valuation Report

#1 business self valuation trusted by owners
You remain completely anonymous. And in return, we’ll give you the best self-valuation tool out there: thoughtful, honest, and built just for small business owners like you. Your life’s work deserves to be seen, understood, and honored. ❤️

The process takes about 40 minutes in total. You don’t need perfect answers, just your best estimate. We’re not asking for audit-level precision. We are here to help you understand your business better and see where you stand.

Once you’re done, your report will arrive in your inbox as a PDF in just a few minutes.
Draw the shape shown in one stroke to verify that you are human*
For the smoothest experience, we recommend using a laptop or computer.

1/3

Let’s cover the basics

We’ll ask about basic business information. You remain completely anonymous. We never ask for anything personally or uniquely identifying. Your privacy is completely safe.

Your business basics help us find relevant data from similar businesses based on things like region, industry and size, so we can show you how you compare.

3 minutes

2/3

Let’s look at how you run things

We’ll ask some simple questions about how your business runs. This helps us give you a more accurate, market-based valuation by understanding how your operations compare to similar businesses.

10 minutes

3/3

Let’s talk about your numbers

No math, no finance background needed. Even rough numbers can reveal a lot. We’re not looking for audit-level precision. Just share your best guess based on what you know.

We’ll ask for a snapshot of your current balance sheet and your profits from the past 3 years because that’s what most business buyers look at. It also helps us understand your trends and give you a more accurate valuation and insights that can truly benefit you.

15 - 25 minutes

I don’t have my 2022 and 2023 numbers readily available, or they’re basically flat, so please use only my 2024 numbers.
⚠ Heads-up: We’ll base your valuation on 2024 figures only. That means the report won’t include multi-year growth or trend analysis.

Assets & Liabilities
We’re taking a quick snapshot of your balance sheet today, so enter each amount as it stands right now.

Long-term assets such as standalone real estate and idle equipment are not included in this calculation; they should be appraised separately and added to the result, consistent with standard enterprise-value practice.
Cash & cash equivalents ($)*
Accounts receivable ($)*
Inventory on hand ($)*
Short‑term bills & loans ($)*
Interest-bearing business loans ($)*
Monthly debt payments ($)*

2024 Financials
Tell us how your business performed over the full 2024 calendar year.
Total revenue in 2024 ($)*
One-time large income in 2024 ($)*
Cost of materials or inventory purchased in 2024 ($)*
Employee payroll in 2024 ($)*
Payments to contractors or freelancers in 2024 ($)*
Interest paid on business loans in 2024 ($)*
Lease payments for your business space in 2024 ($)*
Marketing or advertising expenses in 2024 ($)*
Franchise royalties in 2024 ($)*
Operating supplies and consumables in 2024 ($)*
Equipment and technology purchases in 2024 ($)*
Furniture and fixtures in 2024 ($)*
Business insurance premiums in 2024 ($)*
Professional services fees in 2024 ($)*
Other regular operating costs in 2024 ($)*
One-time large business expenses in 2024 ($)*
Owner salary / wages paid by the business in 2024 ($)*
Owner discretionary expenses paid by the business in 2024 ($)*

2023 Financials
Tell us how your business performed over the full 2023 calendar year.
Total revenue in 2023 ($)*
One-time large income in 2023 ($)*
Cost of materials or inventory purchased in 2023 ($)*
Employee payroll in 2023 ($)*
Payments to contractors or freelancers in 2023 ($)*
Interest paid on business loans in 2023 ($)*
Lease payments for your business space in 2023 ($)*
Marketing or advertising expenses in 2023 ($)*
Franchise royalties in 2023 ($)*
Operating supplies and consumables in 2023 ($)*
Equipment and technology purchases in 2023 ($)*
Furniture and fixtures in 2023 ($)*
Business insurance premiums in 2023 ($)*
Professional services fees in 2023 ($)*
Other regular operating costs in 2023 ($)*
One-time large business expenses in 2023 ($)*
Owner salary / wages paid by the business in 2023 ($)*
Owner discretionary expenses paid by the business in 2023 ($)*

2022 Financials
Tell us how your business performed over the full 2022 calendar year.
Total revenue in 2022 ($)*
One-time large income in 2022 ($)*
Cost of materials or inventory purchased in 2022 ($)*
Employee payroll in 2022 ($)*
Payments to contractors or freelancers in 2022 ($)*
Interest paid on business loans in 2022 ($)*
Lease payments for your business space in 2022 ($)*
Marketing or advertising expenses in 2022 ($)*
Franchise royalties in 2022 ($)*
Operating supplies and consumables in 2022 ($)*
Equipment and technology purchases in 2022 ($)*
Furniture and fixtures in 2022 ($)*
Business insurance premiums in 2022 ($)*
Professional services fees in 2022 ($)*
Other regular operating costs in 2022 ($)*
One-time large business expenses in 2022 ($)*
Owner salary / wages paid by the business in 2022 ($)*
Owner discretionary expenses paid by the business in 2022 ($)*

Bonus:

Let’s look at tariff impact

In just a few quick questions, we’ll estimate how much tariffs might be adding to your costs and how your exposure compares to others in your industry.

5 minutes

Based on your cost data, the following categories make up a meaningful part of your spending.

For each one, let us know if you have a rough idea where those items originally came from. If you’re not sure, we’ll apply industry-average tariff data.
Great news!

Based on your cost data, the main spending areas that could be affected by tariffs, including materials & inventory, operating supplies, equipment & technology, and furniture & fixtures, each make up only a small portion of your total costs. So we’ll skip the tariff section for now. Any impact would likely be minimal and not worth worrying about. 🥳
Calculation - % of materials & inventory
Calculation - % of operating supplies
Calculation - % of equipment & technology
Calculation - % of furniture & fixtures
Materials & Inventory*

I have a rough idea where those items originally came fromNot sure. Apply industry average data
About what percent (%) of materials & inventory were Made in USA?*
Outside of the US, where was the largest share of your materials & inventory produced?*
About what percent (%) of materials & inventory came from that region?*
Calculation - (mat % not over 100)
Made in USA % + largest import % must not exceed 100%. Please adjust your entries.
Operating Supplies*

I have a rough idea where those items originally came fromNot sure. Apply industry average data
About what percent (%) of operating supplies were Made in USA?*
Outside of the US, where was the largest share of your operating supplies produced?*
About what percent (%) of operating supplies came from that region?*
Calculation - (sup % not over 100)
Made in USA % + largest import % must not exceed 100%. Please adjust your entries.
Equipment & Technology*

I have a rough idea where those items originally came fromNot sure. Apply industry average data
About what percent (%) of equipment & technology were Made in USA?*
Outside of the US, where was the largest share of your equipment & technology produced?*
About what percent (%) of equipment & technology came from that region?*
Calculation - (equip % not over 100)
Made in USA % + largest import % must not exceed 100%. Please adjust your entries.
Furniture & Fixtures*

I have a rough idea where those items originally came fromNot sure. Apply industry average data
About what percent (%) of furniture & fixtures were Made in USA?*
Outside of the US, where was the largest share of your furniture & fixtures produced?*
About what percent (%) of furniture & fixtures came from that region?*
Calculation - (furn % not over 100)
Made in USA % + largest import % must not exceed 100%. Please adjust your entries.

Enter coupon

Business Valuation Report

Limited time only!