FMCG Asia Awards 2025

FMCG Asia Awards 2025

HONOURING ASIA'S LEADING FMCG COMPANIES
NOMINATION FORM
GUIDELINES
- The awards programme is on the lookout for innovative initiatives and excellent products of outstanding FMCG companies in Asia.
- Each company may submit up to three (3) entries only.
- The nomination form is valid for one entry only. Fill out the form again if you will nominate another project/product.
- The awards will be given on a country-level basis.
ELIGIBILITY
Nomination is open to all FMCG companies with offices and operations in Asia.
- Product categories - The product must demonstrate significant success or accomplishments achieved in the last 24 calendar months.
- Project categories - The initiative must be launched within the last 24 calendar months, either in part or full. If launched prior to 24 calendar months, it remains eligible if recent developments or upgrades were made.
Companies in the following industries are not eligible to join the awards programme: tobacco, multilevel marketing, and products with unsupported claim of health benefits.

JUDGING CRITERIA

For product categories:
- Branding - Is the product aligned with the company’s mission and vision and fulfills the brand’s promise?
- Unique Selling Point - Does the product have a unique value proposition that makes customers choose it over others?
- Product Effectivity - Does the product contribute to the company’s growth and achieve its targets (i.e. sales turnover)?
- Customer Satisfaction - Does the product meet or surpass customers' expectations? Was there growth in customer count?
For project categories:
- Uniqueness & Innovation - Does the project introduce new or cutting-edge innovation?
- Success & Impact - Did the project successfully achieve its objectives and targets using proper assessment measures? Was there an impact on the company and industry?
- Dynamism - Is the project open to changes and progressive opportunities?
COST

Submission of entries is free of charge.

If your company wins, the winners package secures your seats at the prestigious awards dinner and gives you access to a wide range of valuable benefits at an exclusive cost.

The pricing for the winners package can be found in the winner's package section at the end of this form.
NOMINEE REGISTRATION

COMPANY DETAILS
Company Name:*
Company name to be printed on the trophy if you win:*
Website:*
Company Address:*

Provide your office address.

Street Address Line 2

CityState

Zip Code
Country/Region:*
Company Profile:*
In 1-2 sentences, tell us something about your company and the products/services you offer.
Year Founded:*
Company Revenue in 2024 (in US$):
Number of employees:*
ENTRANT DETAILS

POINT OF CONTACT
Full Name*

First NameLast Name
Designation (with Department)*
Email*
example@example.com
Direct office number*

Country CodeArea CodePhone Number
Mobile Number*

Country CodeMobile Number
How did you learn about the awards programme?*

Direct invitation from awards programme organizerCall for nominations email newsletterSocial mediaLinkedIn ad / message adOther
CATEGORIES
1.) Select your category:*

Consumer Good of the YearHome Brand of the YearBrand Campaign of the YearBrand Transformation of the YearCampaign of the YearCause-Driven Campaign of the YearConsumer Engagement Initiative of the YearCross-Border Strategy of the YearCustomer Experience Initiative of the YearDigital Marketing Strategy of the YearDigitalization Initiative of the YearDiversity & Inclusion Initiative of the YearE-Commerce Strategy of the YearEco-Friendly Initiative of the YearESG Initiative of the YearHealth & Wellness Initiative of the YearHyperlocal Campaign of the YearIn-Store Marketing Strategy of the YearLifestyle Campaign of the YearNew Brand Launch of the YearOmni-Channel Experience of the YearPop-Up Experience of the YearProduct Campaign of the YearProduct Extension Initiative of the YearProduct Launch of the YearProduct Packaging of the YearRetail Partnership of the YearSeasonal Campaign of the YearSupply Chain Initiative of the YearSustainability Initiative of the YearExcellence Award
If you chose Consumer Good of the Year, select your subcategory:*
2.) Select the country/market for your award nomination:*
The awards will be given on a country-level basis. There will be one winner per category per country.
ENTRY DETAILS

Information about the product or project that you are nominating
Product/Project Name: *
Provide the name of the product or project/initiative that you are nominating.
Entry Synopsis:*
2-3 sentences briefly describing of the product or project/initiative
Entry write-up (must be around 500 words): Provide an overview and summary about the product/project. Talk about its strengths and what makes it innovative. Share facts and figures about its successful launch or growth in the market. *
Optional: Upload supporting documents in the field below.

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- Submitting supporting documents is optional.
- Grab this opportunity to give the judges a wider and deeper understanding of your nominated product/project by submitting videos, product/project deck, press releases, and more.
- If you encounter technical issues uploading here, you may send them by email to awards@charltonmediamail.com as an alternative.
What are your product/project's key achievements?

Input facts and figures in brief (maximum of 25 words) sentences for each achievement.
Achievement #1*
Upload a photo related to Achievement #1:

The image must be in landscape orientation and at least 300 DPI in resolution.
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Achievement #2*
Upload a photo related to Achievement #2:

The image must be in landscape orientation and at least 300 DPI in resolution.
Cancelof
Achievement #3*
Upload a photo related to Achievement #3:

The image must be in landscape orientation and at least 300 DPI in resolution.
Cancelof
(Optional) Feedback or testimonial from your clients/customers: What do they say about the product or project?
This is optional but will greatly improve your chances of being selected as a winner. If available, you may also include the affiliation and/or designation of the customer, client, or partner involved at the end of the testimonial.
WINNERS PACKAGE

Submission of entries is free of charge. If your company wins, the winners package secures your seats at the prestigious awards dinner and gives you access to a wide range of valuable benefits at an exclusive cost.
All options include the use of the FMCG Asia Awards 2025 logo. As a seal of excellence, the logo may be used across marketing and advertising materials, campaigns, email signatures, websites, and more to further enhance your company’s prestige.

Option 1: US$9,900
- 1-4 seats at the awards dinner
- Half-page ad in the Retail Asia print magazine
- An article dedicated to your win to be published in the Retail Asia website, retailasia.com
- Full rights to the article write-up that you can use for your own distribution or as a marketing material
- Licensed use of the FMCG Asia Awards 2025 logo on all your marketing materials
- Award trophy
Option 2: US$11,900 - MOST POPULAR
- 5-8 seats at the awards dinner
- Video interview about your win to be conducted during the awards dinner
- Full-page advertisement or advertorial in the Retail Asia print magazine
- An article dedicated to your win to be published in the Retail Asia website, retailasia.com
- Full rights to the edited video interview and article write-up that you can use for your own distribution or as a marketing material
- Licensed use of the FMCG Asia Awards 2025 logo on all your marketing materials
- Award trophy
Option 3: US$13,900
- 9-10 seats at the awards dinner
- Video interview about your win to be conducted during the awards dinner
- Double-page spread (1 full-page advertisement and 1 full-page advertorial) in the Retail Asia print magazine
- An article dedicated to your win to be published in the Retail Asia website, retailasia.com
- Short-form video (60 seconds) about your winning project that can be used in YouTube shorts, Instagram and Facebook reels, TikTok, and other social media platforms
- Full rights to the edited video interview, article write-up, and short-form video that you can use for your own distribution or as a marketing material
- Licensed use of the FMCG Asia Awards 2025 logo on all your marketing materials
- Award trophy
Select the winners package option that you will book if you win the award.*

Option 1: US$9,900Option 2: US$11,900Option 3: US$13,900
AGREEMENT
By submitting this entry, I acknowledge that the winners package secures seats to the prestigious awards dinner and grants access to a wide range of valuable benefits at an exclusive cost.*

I understand and agree that if our company wins, we will book the winners package option I selected above.I understand and agree that any local tax will be shouldered by our company as the signing party.
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FMCG Asia Awards 2025

NOMINATION FORM

NOMINEE REGISTRATION

ENTRANT DETAILS

CATEGORIES

ENTRY DETAILS

What are your product/project's key achievements?

WINNERS PACKAGE

AGREEMENT