Position: 360 Marketing Specialist – Dubai | Home Healthcare
Location: Dubai, UAE
Summary:
We are seeking a proactive and performance-driven 360 Marketing Specialist to join Cureasy Healthcare, a fast-growing home healthcare company based in Dubai.
In this role, you’ll support digital marketing, lead generation, client engagement, and key operational initiatives. Your work will directly impact our ability to reach and serve patients across GP consultations, physiotherapy, IV therapy, nursing, and wellness services.
Success in this position means driving consistent marketing results, improving customer engagement, and collaborating closely with leadership to build efficient, scalable systems that support Cureasy’s sustainable growth.
Responsibilities:
Plan and oversee lead generation campaigns across Google Ads, Meta (Facebook/Instagram), and LinkedIn
Manage and guide social media calendars in coordination with designers and customer service
Develop and implement SEO strategies to increase online visibility for key services (GP, physio, IV therapy, nursing, diet & wellness)
Track and report performance using tools like Google Analytics, Power BI, and other conversion tracking platforms
Collaborate with vendors on landing pages, email campaigns (Mailchimp/Zoho), and basic website updates
Monitor market trends and user behavior to inform tactical adjustments and growth strategies
Qualifications:
2–5 years of hands-on experience in digital marketing, including PPC, SEO, and social media
Proven success in lead generation or performance marketing — experience in Dubai’s healthcare or service sector is a strong advantage
Proficiency in tools such as Google Ads, Meta Suite, Canva, SEMrush, Mailchimp, Google Analytics, Tag Manager, Zoho/hubspot CRM, Whatsapp automation
Strong communication, project coordination, and self-management skills
Bachelor’s degree in marketing, business, or related field (Master’s or relevant certifications are a plus)
Bonus: Experience marketing for clinics, home healthcare, or wellness services
Organizational Culture & Values:
At Cureasy Healthcare, we value initiative, accountability, and continuous improvement. We foster a collaborative environment where individuals are empowered to grow, contribute meaningfully, and help deliver high-quality care to our community. Our culture is built on trust, transparency, and a shared commitment to making healthcare more accessible, affordable, and efficient.
Note: This is a cost-conscious role suitable for individuals eager to grow in responsibility and impact within a lean and fast-paced organization. Ideal for candidates seeking hands-on experience across marketing, tech coordination, customer engagement, and collaborative learning. Strong performance may lead to promotion to a Marketing Manager role as the company grows. Compensation will be discussed with shortlisted candidates based on fit and experience.Range is AED 6000-12000 per month