• Functional Powdered Beverage Company Marketed Towards Women Survey

    Note that the intent of the company is to create a product that one incorporates into their daily routine - product(s) will be designed to bolster performance (cognitive or physical) and are meant for those that appreciate rituals and value holistic health. Thank you in advance for taking the time to provide us with this information! Please provide as much detail as possible.
  • Demographics & Lifestyle

  • Do you Identify as a woman?
  • Age Range:*
  • Menopause Stage
  • How often do you engage in physical activity? (Excluding walking)*
  • Wellness Priorities

    Please rate the following priorities from 1 - 8 (lowest - highest priority). Kindly use each number once.
  • What other supplements do you currently take (if any) ? (Check all that apply)
  • Awareness & Perceptions of Creatine

  • Have you ever taken a creatine product?*
  • Are you currently taking a creatine product?*
  • What form of creatine are you taking currently/have you taken in the past? (Check all that apply)*
  • What comes to mind when you hear "creatine" ? (Check all that apply)*
  • Do you associate creatine with: (check all that apply)*
  • Flavour & Format Preferences

  • What types of flavours do you prefer for functional drinks/powders? (Check all that apply)*
  • Do you prefer neutral / lightly flavoured powders you can mix into other drinks, or strongly flavoured stand-alone mixes?*
  • Which liquid would you most likely mix it with? (Check all that apply)*
  • Do you prefer individual sachets, refill pouches, or tubs for powdered products?*
  • Spending & Habits

  • How often do you purchase functional powders or supplements?*
  • How much do you typically spend on supplement powders per month?*
  • If a creatine-based flavoured beverage powder also included gut-friendly prebiotics, and possessed elevated packaging, what price range would you consider purchasing the product for a 30 - day supply?*
  • Positioning & Value

    For the first 5 questions, kindly rank how important the following factors are when choosing a supplement.
  • Would you be interested in a subscription model?
  • Final Thoughts

  • Would you possibly be interested in Beta testing the product?*
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