Thursday, August 28th

7:30 pm ET

Description: 

A thriving membership doesn’t happen by chance; it’s the result of thoughtful design and intentional support throughout the entire member journey. From that first warm welcome to a graceful and connected farewell, each stage of the member lifecycle offers an opportunity to build deeper engagement, belonging, and joy.

In this HIVE session, we’ll explore the five key phases of the Harmony, Inc. Member Lifecycle:
Onboarding → Investment → Leadership → Detachment → Departure

We’ll introduce MEDAL (Member Experience Discovery & Action Library), a growing resource filled with practical tools and ideas to support each phase of this journey. Designed to spark insight, not prescribe solutions, MEDAL helps chapters and leaders create member experiences that truly resonate.

Together, we’ll:

• Unpack the unique needs and opportunities at each stage of the member lifecycle
• Tour current and upcoming MEDAL content
• Share real-world tactics and challenges around building meaningful member connections

Whether you're a chorus leader, membership coordinator, or simply passionate about creating a welcoming, lasting community, this session will help you approach member experience with fresh energy and purpose.

Instructor: Jennifer Palus 

Jennifer Palus is the Member Experience Working Group Lead for Harmony, Inc. A lifelong singer, she began her barbershop journey with Sweet Adelines in 2004 and joined Harmony, Inc. in 2023. She’s a founding member of Music City Sound in Area 6 and sings lead with The No Drama Llamas Quartet.

Professionally, Jennifer is a marketing consultant specializing in strategy and analytics. She is the author of Centered Presentations, a guide to effective communication, and the curator of Director Wisdom, a collection of insights from top Sweet Adeline directors—both available on Amazon.