Content Strategy Brand Questionnaire
Please complete this short form the information provided to help us prepare for your consultation and make the most of our time together.
Contact Info
Full Name
First Name
Last Name
Contact Number
Please enter a valid phone number starting with your country code e.g. +27.
Format: (000) 000-0000.
Email Address
example@example.com
Business Overview
What is your business/brand name & the specific services or programs you currently offer?
In 1–2 sentences, how would you describe your mission?
Who is your ideal audience? (Please describe their age range, location, faith background, challenges, etc.)
Current Online Presence
Which social media platforms are you currently using? Please share your URL links on the next question.
Instagram
Facebook
Tik Tok
Pinterest
Other
Please share your social Media URL links.
How often do you currently post?
Do you have a website? If yes, please share the link.
Please upload your current social media or website analytics here (screenshots, PDF, or CSV).If you manage multiple platforms, you may upload more than one file. This will help me assess your current performance
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Content & Messaging
What do you feel is your biggest challenge with social media, content or copy right now?
Do you have any content pillars or recurring themes you focus on?
What type of content performs best for you (videos, carousels, quotes, reels, lives, etc.)?
What types of content will you create (blog posts, videos, infographics, etc.)?
Who is currently responsible for your content creation and management?
What tools and resources do you currently use for content creation and management?
Goals & Outcomes
What are your top 3 goals for your online presence over the next 6 months?
What action would you ideally want your audience to take after engaging with your content? (e.g., book a session, join a program, download a resource)
Are there any brands, pages, or accounts you admire for their content style or messaging?
Other Details
Do you use any tools for scheduling, design, or analytics?
Do you have brand guidelines (logo, colors, fonts) or any existing marketing materials?
Is there anything else you’d like me to know before we meet?
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