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17
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1
Name
First Name
Last Name
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2
Email
example@example.com
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3
1. What's one audacious goal your institution dreams of achieving in the next 12 months that could redefine your impact?
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4
2. How do you envision your school's reputation evolving in the communityu by this time next year?
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5
3. What's the most unexpected obstacle you're facing in aligning your strategic vision with day-to-day operations?
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6
4. If you could instantly fix 1 gap in your current marketing approach, what would it be?
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7
5. What's a bold outcome you'd love to see from your marketing efforts that feels just out of reach right now?
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8
6. How does you executive team define a win for enrolment or engagement in the next 12 months?
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9
7. What's 1 marketing tactic you're using now that feels like it's not quite hitting the mark, and why?
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10
8. If you could give your marketing team 1 super power to amplify your school's mission, what would it be?
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11
9. What's the most critical audience you're struggling to connect with, and what's standing in the way?
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12
10. How would you describe the unique essence of your institution that your current marketing isn't capturing?
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13
11. What's a resource or expertise gap in your marketing team that keeps you up at night?
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14
12. If you could fast forward 2 years, what would a thriving, fully aligned marketing strategy look like for your school?
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15
13. What's one trend in education you're hesitant to embrace in your marketing but feel could be a game changer?
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16
14. How do your team's day-to-day priorities reflect-or clash with- your long-term vision for growth?
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17
15. What's the 1 story about your institution your wish more families knew, and how could marketing bring it to life?
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