11.10.25 Unlock Buyer Insights Part 2

Unlock Buyer Insights for Sales Reps - Part 2

Justine Cook
Monday, November 10
1 pm EST/10 am PST

Deepen your understanding of the buyer's decision-making process and refine your approach to sales. In this session, you'll learn how to strategically position your product lines, overcome common objections, and navigate the open-to-buy process with confidence. Discover what sets top vendors apart and how to build lasting, productive relationships with retail buyers.

Key Takeaways:
- Navigate the open-to-buy process and align with merchandise plans
- Understand how buyers curate the merchandise mix and select vendors
- Overcome common buyer objections and build trust as a valuable partner
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