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Apply to Sell With OtterList!
We’re excited to learn more about your brand!
16
Questions
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1
Business Name
*
This field is required.
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2
Business Owner
*
This field is required.
First Name
Last Name
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3
E-mail
*
This field is required.
example@example.com
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4
Website
*
This field is required.
We require your website link because OtterList connects shoppers directly to your store through a tracking link. All orders are still processed on your site (you keep the customer info).
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5
#1 Sustainability: Which of the following core sustainability practices apply to your brand/products?
To be approved, ingredient-based products must select “Clean Ingredients” and at least one additional sustainability tag. Select all that apply. Material based products must select "Non-Toxic" and at least one sustainability tag.
Sustainable Materials
Non-Toxic Materials
Clean Ingredients
Organic
Plastic-Free
Low-Plastic (in product, packaging or both)
Low-Waste
Refillable
Reusable
Long-Life
Biodegradable / Compostable (this applies to the product, not packaging)
Eco-Friendly Packaging
Climate Conscious
None / Other (you can tell us more later)
My products are original handmade art. Uses materials that meet basic safety standards (no harmful chemicals or hazardous components)
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6
Are you an independent brand or artisan creator?
*
This field is required.
We don't allow brands owned by large conglomerates
Yes (required for approval)
No
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7
#2. Ethical Practices. Which of the following ethical practices apply to your brand/products?
To be approved, select at least one additional ethical practice your brand follows. Select all that apply.
Ethically Sourced
Fair Labor
Gives Back
Locally Sourced
Artisan-Made
Vegan
Cruelty-Free
Small Batch / Handmade
None / Other (you can tell us more later)
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8
Tell us more about your sustainable and ethical standards (just do your best) and include any formal certifications if you have them (like FSC Certified, GOTS certified organic cotton, etc)
This helps us feature your brand more accurately and highlight what makes you unique. Please share any details you’d like us to know — for example: • Ingredient sourcing (where your key materials/ingredients come from) • Packaging (eco-friendly, recyclable, compostable, refillable) • Certifications (USDA organic, fair trade certified, etc.) • Mission or give-back programs • Any other ways your brand goes above and beyond Note: for non-vegan products to be approved, we must receive sourcing info to ensure the humane and ethical treatment of animals
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9
Would you like your brand tagged as women-owned, minority-owned or family owned? (Optional)
This information is optional and helps us accurately tag your brand on OtterList for shoppers who want to support and uplift women-owned and minority-owned businesses. Select all that apply or choose "Neither / Prefer Not to Say" if you'd rather leave this tag off for now.
Women-Owned
Minority-Owned
Family-Owned
None / Prefer Not to Say
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10
What country is your business based in?
*
This field is required.
We welcome brands from anywhere in the world, but to be approved at this time you must be able to ship orders to customers in the United States at a reasonable shipping price.
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11
Which regions do you ship to?
To be approved, you currently must ship to the US
United States
European Union
Canada
United Kingdom
Worldwide
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12
Are your products non-toxic/clean?
*
This field is required.
Made without harmful chemicals or unsafe additives. Ingredients/materials should be transparent, safe, and free from things like parabens, phthalates, or harsh synthetic fragrances.
Yes
No
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13
Are your product ingredients or materials publicly listed online?
*
This field is required.
You don’t need to provide them now — if they’re already visible on your website, we’ll pull them directly. All products on OtterList must display their full ingredients/materials list on each listing. If they aren’t listed publicly, we’ll reach out before your products go live to confirm details.
Yes, they’re publicly listed
Not currently
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14
Can you also provide any of the following transparency practices?
Sourcing & manufacturing information (where products or ingredients come from)
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15
Standards (select all that apply)
Select all that apply. Not every standard is required, all brands on OtterList must be
small & independent
and
non-toxic/clean
, and either
mission-driven or handmade/boutique
. The rest help us tag your products more accurately. We'll review your selections and may request additional information.
Non-Toxic
Organic
Fragrance Free
Allergen Conscious
Sustainable Materials
Plastic Free
Vegan
Cruelty Free
Eco-Friendly Packaging
Eco-Friendly Shipping
Ethically Sourced
Fair Trade
Small Batch / Handmade
Local Sourcing
Women Owned
Minority Owned
Gives Back
Climate Conscious
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16
Do you have an Affiliate Program? (Required for OtterList)
*
This field is required.
We use
tracking links
so orders are processed on your site and you keep customer info. Our commission is just 8%, compared to 15%+ on other platforms. We also have no listing fees or subscriptions. If you already have an affiliate program, we’ll ask for your link once you’re approved so we can join.
Yes
No — not yet (we’ll suggest easy, free options if we move forward with approval)
Other
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17
Permission. If approved, confirming it's alright for us to...
*
This field is required.
Use your product images from your website to create listings on our site
Adapt your product descriptions to fit our format (while keeping them accurate and true to your messaging)
Feature your brand in our email newsletter and social media content
Allow our verified reviewers and customers to create genuine video reviews of your products and give us permission to feature selected reviews on our website and in our marketing.
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18
Last question! Anything else you'd like us to know about your brand, or any questions?
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19
Please verify that you are human
*
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