November 21&22 Waitlist Application - TMMS Christmas Edition 2025

The Modern Market Series Christmas Edition 2025

By The Modern Mom Show
The Modern Market Series Christmas Edition

White Oaks Mall

50,000sqft event space in the old Bay department store!

London, ON

Friday November 21 • 5pm-10pm •5pm-6pm VIP/LUXE Entrance Only, 6pm-10pm Event open to the public (Strollers welcome)

Saturday November 22 • 10am-4pm •10am-11am VIP/LUXE Entrance Only, 11am-4pm Event open to the public (Strollers welcome)
The Modern Market Series Christmas Edition
50,000 sq. ft. of Holiday Magic in the Former Bay Store at White Oaks Mall, London

The Modern Market Series is Canada’s original, highly-curated, modern shopping and social event — and this Christmas, it’s bigger, bolder, and more magical than ever before! We're transforming the historic Bay department store into 50,000 square feet of festive magic for families to kick off the holiday season in unforgettable style.

Known as the best-curated family shopping experience in the province, The Modern Market Series brings together over 100 top Canadian brands, a vibrant atmosphere, and thousands of excited guests — all under one roof. Vendors and attendees alike rave about TMMS for its unmatched blend of shopping, networking, brand exposure, that is actually fun to be a part of!

A Christmas Experience Like No Other
This year’s Christmas Edition draws inspiration from the classic, heartwarming Christmases of the past — think cozy traditions, timeless holiday decor, and familiar festive moments — all wrapped in a stylish, modern flair that TMMS is known for.

Expect more than just shopping — guests will:

✨ Browse 100+ of the best Canadian small shops
🎅 Capture magical moments with Santa (yes, the real-beard Santa!)
💖 Support London’s Ronald McDonald House Charities through interactive, styled donation areas
🎶 Enjoy live music and festive performances
🩰 Be enchanted by Sugar Plum Fairy dance appearances
👶 Let the little ones explore fun kids' play areas
☕ Relax in cozy parent lounges with comfort food & drinks on hand

It’s the ultimate holiday shopping and social experience — designed to bring together families, friends, and the best of Canadian small businesses.

Be Part of London’s Most Iconic Holiday Event
TMMS is not your average market or trade show — it’s the place where the small business community shines, connections are made, and unforgettable holiday memories begin. Don’t miss your chance to showcase your brand, meet thousands of eager shoppers, and be part of an event that’s truly one of a kind.

The Modern Market Series Christmas Edition — where tradition meets trend, and the magic of the season comes to life - all while supporting YOUR small business!!
Acceptance Criteria

•You must be the designer, owner or creator of your company.

•Your products must be made or designed in Canada (Canadian-run boutiques carrying out of Canada brands ARE eligible for acceptance)

•Your company must have at least one active social media account (preferably Instagram being the most active platform)

All applications will be accepted based on quality, uniqueness, booth design, social media presence and overall appeal towards the TMMS guest demographic.

We strive for no more than 2-3 companies with similar products/styles to encourage sales and no direct competition between brands. We value positive vendor morale and want to make sure each attending brand will benefit from their TMMS experience.

***Direct sales/Network Marketing/MLM companies will not be considered for acceptance.
What is included in the vendor fees:

•Booth space

•Up to 4 vendor wristbands

•2 complimentary entrance tickets for social media giveaway

•Exposure to highly motivated shoppers, bloggers, and media coverage prior to and throughout the event

•Vendor listing on themodernmarketseries.com with hyperlink to your brand’s website

•Optional inclusion in the 200 VIP early entrance loot bags when a physical item is included on the promotional material. (No min value required)

•Optional inclusion in the LUXE/VIP Experience entering exclusively first into the event
Company Name*
Contact Name*

First NameLast Name
Email Address (where invoice will be sent upon acceptance)*
example@example.com
Phone Number*

Area CodePhone Number
City your business is based out of*

Street Address

Street Address Line 2

CityState / Province

Postal / Zip Code
Where is your product made/assembled?*
If your product is made/assembled outside of Canada, is your product fully designed by your company in Canada?*

YESNOOther
Mailing Address*

Street Address

Street Address Line 2

CityState / Province

Postal / Zip Code
Website*
Describe your business (if someone was to ask you what you do!)
Social Media LINKS*
Enter all that apply
Which Social Media outlet does your brand use most?*

InstagramFacebookOther
Company Category (select all that apply)*

Baby/Children's AccessoriesBaby ApparelHolidayKid ApparelWomens AccessoriesMaternityJewelleryMens AccessoriesMens ApparelFeeding ProductsFootwearHome DecorNursery/Playroom DecorToysGift ItemsBeauty & SkincareHealth & WellnessSweet foodSavoury foodPaper/StationaryDrinkFlorals or GreeneryGift/ Subscription BoxesArtistPetsWomens ApparelFamily Based ServiceAdult Based ServiceBaby/Childrens Based ServiceHome Based ServiceOther
A sample of products you plan to sell at event with description and pricing:
Are you a boutique that plans to showcase other brands at our event?*

YESNo, I am a private label brand.
If you answered yes to the above question, please list ALL brands and product types you plan to showcase at TMMS. (any changes made to this list after acceptance must be noted to TMMS via email.)
Are you a service based business?*

YESNO
If you are a service based business, please let us know in detail what you plan to offer our guests within your booth space. If your plans change after acceptance, you must have approval directly from TMMS at least 1 month prior to the event (to avoid overlap with other existing brands/partners etc)
Please submit 1-2 sample photos of your product*

Upload a File

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Please Submit 2 photo examples or drawings or inspiration of your planned booth set-up. (a simple sketch, mood board or photo of past booths are acceptable. Please note main features and plans) *

Upload a File
We strongly recommend standing booth set ups vs. table top setups -tables are not included in booth pricing Cancelof
Preferred Booth Size - booth location will be chosen by the TMMS team, based on where your brand will fit in best surrounded by complimentary companies with an anticipated high traffic location close by for guest exposure *Booth size is approximate and can be slightly smaller due to pipe+drape structure surrounding all booth spaces*

5x10 Vendor B Booth - $445+HST10x10 Vendor C Booth - $775+HST5x20 Vendor D Booth - $825+HST10x15 Vendor E Booth - $1,000+HST10x20 Vendor F Booth - $1,200+HSTPremium Booth C (Entry/solid back walls) approx 15x25 - $1,500 (includes standard electrical outlet)Premium 10x10 Booth (solid back wall, next to another brand(drape divider to separate) $850 - includes standard electrical outletPremium approx 15 x 25 Booth with change rooms (only 2 booths available) - $1,500 -includes standard electrical outletFood Vendor Booth Space -available if you only sell food to consume at the event (approx 10x10) $750 -includes standard electrical outlet
2nd Choice Booth Size *

5x10 Vendor B Booth - $445+HST10x10 Vendor C Booth - $775+HST5x20 Vendor D Booth - $825+HST10x15 Vendor E Booth - $1,000+HST10x20 Vendor F Booth - $1,200+HSTPremium Booth C (Entry/solid back walls) approx 15x25 - $1,500 (includes electrical power)
Add-ons (if required)- Available for selection once applications are approved and you are confirmed as a TMMS Vendor. (Electrical power to booth, etc.)

*TMMS floor map with Vendor placements will be released to vendors in the month of September

**In the case of an event shut down due to any reason (ie. public health or safety concerns) your booth fees will automatically transfer to the next event date. Booth fees are always non-refundable.
Why do you want to be a part of a TMMS event?*
We want to know if you have attended our events before:*

I have attended TMMS as a VendorI have attended TMMS as a GuestI have attended TMMS as a Vendor + GuestI have never attended TMMS before
Is there anything else you feel we should know?
Would you like to contribute towards 100 or 200 early entrance loot bags? (with all the same physical samples/ products or gift cards)*

Yes, I would love to have my products included in the loot bags!No, not at this time.
Would you be interested in joining us as a sponsor for The Modern Mom Show Christmas Edition Nov 21&22?*

Yes, please reach out to me with sponsorship information, tiers and pricing.Not at this time, thank you.
*All applications will be reviewed as quick as possoble when they come in, and only brands that are being accepted will be contacted. Once a vendor receives an acceptance email from our team, the Vendor Acceptance form must be filled out by EOD that same day in order to be a part of the event and added to the Vendor List.
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The Modern Market Series Christmas Edition 2025