Pitch to Selfridges at The FeelGood Summit 2025
Use this form to apply to pitch your brand as part of The FeelGood Summit 2025. You must have a ticket to the Summit to apply. Applications close 30th September at 10am. All eligible applications will be viewed by the buyer. You will be emailed a copy of your application after submitting, please note we are unable to make any changes on your behalf once you submit. Selfridges is an upscale department store on Oxford Street with a food hall famous around the world. They are looking for products in all categories and are particularly interested in the Chilled & Wellness area (including powders, patches, gummies etc).
What is your email address?
What is your first name?
What is your last name?
What the email address you used when you booked your spot?
Please ensure that this email address is the same one that you have used to buy your ticket on Eventbrite. If it is different, your application may not be passed on to the retail buyer.
What is your Eventbrite order number?
Please provide the order number that you were sent via email when you purchased your ticket via Eventbrite. If your order number is invalid, your application may not be passed on to the retail buyers.
What is your mobile number?
This number will be used to contact you in case there are any changes. Please make sure this is accurate and we are able to get hold of you.
What's your website?
What's your brand name?
What is your company name (if different from your brand name)?
Does your product match the description of what we are looking for?
Yes
No
Please select one category below. If your product fits into more than one category, please fill out a separate application form for each category.
Please Select
BEERS AND CIDERS
ALCOHOLIC DRINKS - Spirits e.g. gin, rum, vodka, whisky
ALCOHOLIC DRINKS - Wine
ALCOHOLIC DRINKS - Ready mixed cocktails
ALCOHOLIC DRINKS - Any other alcoholic drink incl. mead, liqueurs & sloe gin
NON ALCOHOLIC SOFT DRINKS - Ambient
NON ALCOHOLIC SOFT DRINKS - Chilled
TEA, COFFEE & OTHER BREWED DRINKS - Ambient, ready to brew e.g. tea bags, coffee pods etc
TEA, COFFEE & OTHER BREWED DRINKS - Chilled, ready to drink
BISCUITS, COOKIES AND SNACKS - Biscuits and cookies
BISCUITS, COOKIES AND SNACKS - Crisps/chips incl. vegetable
BISCUITS, COOKIES AND SNACKS - Savoury snacks incl. nuts & popcorn
BISCUITS, COOKIES AND SNACKS - Cereal bars
BISCUITS, COOKIES AND SNACKS - Any other snacks incl. dried fruit
BREAD AND PASTRY - Wheat based
BREAD AND PASTRY - Keto
BREAD AND PASTRY - Gluten Free
EGGS incl. plant based
FLOUR
CAKES - Whole cakes
CAKES - Traybakes
CHOCOLATE
CONFECTIONERY
HONEY
JAMS,CONSERVES, PRESERVES & PEANUT BUTTER
CEREALS - e.g. muesli, granola, oats
MUSTARDS, CONDIMENTS AND JELLIES
OILS e.g. olive oil, rapeseed, hemp etc
OLIVES, ANTIPASTI, SALSA AND DIPS - Ambient
OLIVES, ANTIPASTI, SALSA AND DIPS - Chilled
PICKLES, CHUTNEYS AND RELISHES
SAUCES AND STORE CUPBOARD INGREDIENTS (e.g. cooking sauces, marinades, herbs/spices) - Ambient
SAUCES AND STORE CUPBOARD INGREDIENTS (e.g. cooking sauces, marinades, herbs/spices) - Chilled
VINEGARS AND DRESSINGS
MEAT, BACON & CHARCUTERIE
PLANT BASED MEAT ALTERNATIVES (incl. fish, tofu, tempeh etc) - Ambient
PLANT BASED MEAT ALTERNATIVES (incl. fish, tofu, tempeh etc) - Chilled
PLANT BASED MEAT ALTERNATIVES (incl. fish, tofu, tempeh etc) - Frozen
SAVOURY PIES
SEAFOOD AND FISH - Chilled
SEAFOOD AND FISH - Frozen
DAIRY e.g. yoghurt, cheese, milk cream, butter, drinks
NON DAIRY ALTERNATIVES e.g. yoghurt, milk cream, butter, drinks
PET FOODS
PUDDINGS AND DESSERTS - Christmas
PUDDINGS AND DESSERTS - Ambient
PUDDINGS AND DESSERTS - Chilled
FROZEN DESSERTS e.g. ice cream
PASTA, RICE AND COUSCOUS - Ambient
PASTA, RICE AND COUSCOUS - Chilled
PASTA, RICE AND COUSCOUS - Frozen
READY MEALS AND PREPARED FOODS (e.g. meals, pizzas, pates, etc) - Ambient
READY MEALS AND PREPARED FOODS (e.g. meals, pizzas, pates, etc) - Chilled
READY MEALS AND PREPARED FOODS (e.g. meals, pizzas, pates, etc) - Frozen
SANDWICHES, WRAPS & OTHER CHILLED FOOD TO GO
BAKING MIXES e.g. biscuits, breads, cakes etc - Regular
BAKING MIXES e.g. biscuits, breads, cakes etc - Free from
BAKING MIXES e.g. biscuits, breads, cakes etc - Keto
SOUP - Ambient
SOUP - Chilled
SOUP - Frozen
BABY FOODS, SNACKS & DRINKS
FREE-FROM FOODS - Ambient
FREE-FROM FOODS - Chilled
FREE-FROM FOODS - Frozen
Non-food
PERSONAL CARE & HYGIENE - Toiletries
PERSONAL CARE & HYGIENE - Skincare
PERSONAL CARE & HYGIENE - Haircare
PERSONAL CARE & HYGIENE - Oral care
HOUSEHOLD CLEANING AND CARE - Laundry Detergents
HOUSEHOLD CLEANING AND CARE - Cleaning Agents
HOUSEHOLD CLEANING AND CARE - Air Fresheners
HOUSEHOLD CLEANING AND CARE - Disinfectants
HEALTH & WELLNESS - Vitamins & Supplements
BABY AND CHILDCARE - Nappies
BABY AND CHILDCARE - Baby Wipes
BABY AND CHILDCARE - Baby Skincare Products
PET CARE - Pet Food
PET CARE - Pet Grooming Products:
PET CARE - Pet Accessories
BEAUTY & COSMETICS - Makeup
BEAUTY & COSMETICS - Perfume
BEAUTY & COSMETICS - Hair Styling Products
The above is how the buyers have asked us to organise the categories, so please make every effort to find the one that fits your products. If for some reason you are not able to find a category that fits, please write it here:
Please provide a description of your product(s) including USPs? (max 100 words)
What is your product/s cost delivered?
What is your product RRP?
Would you offer exclusivity to us?
Yes
No
How would your product compliment what we already have on offer?
Would you be willing to support the listing with a strong cost price?
Yes
No
Do you work with any wholesalers?
Yes
No
What accreditation do you or your manufacturers have (e.g. BRC, SALSA, IFS)?
Where is your brand currently sold/listed?
Do you have any additional comments?
Are you happy to be contacted by the Pitching sponsor?
Yes
No
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