AI for Marketing: From Start-Up to Scale-Up Logo

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  • AI for Marketing: From Start-Up to Scale-Up

  • Ready to scale your brand with AI?

    IC Studios proudly presents its in-person workshop: AI for Marketing: From Start Up to Scale Up

    This workshop is designed for EntrePinoys, marketers, and business owners who want to unlock smarter, faster business growth through AI.

     

    🗓️When: October 29, 2025 | 1PM-5PM

    📍Where: IC Studios, #73 Presidents Avenue, BF Homes, Parañaque, Philippines

  • What's in it for the students?

    • Networking opportunity from professionals in the industry
    • Free Social Media Audit from IC Agency
    • One (1) Free Specialty Coffee
    • Access to Recording
    • Group Chat Support
    • Certificate for seminar completion

  • Workshop Outline

    Part 1: Setting the Stage (25 mins)

    1. Module 1: Welcome & Introduction (15 mins)
      • Introduction and Icebreaker: "AI: Friend or Foe?"
      • AI in the Philippines: Why It Matters Now
    2. Module 2: Demystifying AI (10 mins)
      • Simple Definitions: AI, Machine Learning, Generative AI
      • Myth vs. Reality: Augmenting, Not Replacing

    Part 2: The Modern Entrepreneur's AI Toolkit (35 mins)

    1. Module 3: Meet Your AI Assistants (15 mins)
      • Text & Ideas: ChatGPT, Claude, Gemini
      • Visuals & Design: Canva AI
      • Video & Avatars: HeyGen
      • Voice & Audio: ElevenLabs
      • Music & Sound: Suno
    2. Module 4: "Spot the AI" Exercise (10 mins)
      • Interactive group activity
    3. Module 5: Guided Demo (10 mins)
      • Creating a social media graphic with Canva AI

    Part 3: Putting AI to Work (45 mins)

    1. Module 6: Practical Applications for Your Business (20 mins)
      • Streamlining Operations (Automating emails, data entry)
      • Enhancing Customer Experience (Chatbots, personalization)
      • Supercharging Your Marketing (Content creation workflow using multiple AI tools)
    2. Module 7: "Try It Yourself" Hands-On Activities (25 mins)
      • Task 1: Draft a post with Claude or Gemini
      • Task 2: Create a voiceover with ElevenLabs
      • Task 3: Generate a video with HeyGen

    Part 4: Strategy and Responsible Growth (30 mins)

    1. Module 8: Building Your AI Action Plan (15 mins)
      • Identifying Pain Points and Setting Goals
      • Group Exercise: 30-Day AI Goal
    2. Module 9: Ethical and Practical Considerations (15 mins)
      • Data Privacy and Bias
      • Choosing Trustworthy AI Tools

    Part 5: Wrap-Up and Next Steps (15 mins)

    1. Module 10: Q&A and Final Thoughts
      • Open Q&A Session
      • Resources for Continued Learning and Networking

     

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  • About the Speaker

     

    Dominic Barrios

    Dominic is the CEO of Bots at Work. He is known as one of the pioneers of AI automation in the Philippines, particularly in the automotive industry.

     

    He is also:

    • A Senpai copywriter in The Copywriting Dojo
    • A Coach in The Freelance Movement Tribe
    • Certified Data Science & AI Geek

     

     

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        • Payment details:

          Banco De Oro (BDO Savings)

          Imaginarium Media Marketing Creatives OPC

          0011-2803-5153

           

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          Carmina Panghulan

          09171461992

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