Bank Star Customer Survey
Thanks for being part of the Bank Star family. Your input helps us keep banking simple, personal, and built around you. This survey should take just a few minutes.
How did you first hear about Bank Star?
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Friend/family/colleague
Community event or sponsorship
Online search
Social media
Our website
Advertisement (TV, radio, print, billboard, online ad)
Stopped by a branch / noticed a location
Other
Have you seen or heard any Bank Star advertisements recently?
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Yes, many
Yes, a few
No
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Where did you see or hear our advertisements? Select all that apply.
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Newspaper/magazine
Online ads
Social media
In-branch signage
Community event/sponsorship
Other - please specify
How effective do you feel our advertisements are?
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Not effective at all
1
2
3
4
Very effective
5
1 is Not effective at all, 5 is Very effective
Do our advertisements reflect/accurately represent your actual experience with Bank Star?
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Yes, very well
Somewhat
Not really
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What brought you to Bank Star originally?
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Convenient branch locations or ATMs
Competitive rates / low fees
Friendly, personal service
Easy account opening or switching process
Mobile & online banking tools
Recommendation from family/friend/community
Community involvement / local sponsorships
Other - please specify
Do you currently use another bank or credit union in addition to Bank Star?
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Yes
No
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Which other bank(s) or credit union(s) do you currently use?
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Commerce Bank
Bank of Washington
Bank of Franklin County
Citizen’s Bank
Town and Country Bank
Legends Bank
Heritage Bank
First Bank
Farmers and Merchants Bank
FCNB
Midwest Regional
UNICO Bank
Enterprise Bank
Midwest Bank Centre
What do you use those other banks or credit unions for?
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Checking account(s)
Savings account(s)
Loans (auto, home, business, personal)
Credit cards
Investments or retirement accounts
Other
Compared to those other banks, how would you rate Bank Star overall?
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Much worse
1
2
3
4
Much better
5
1 is Much worse, 5 is Much better
If you use more than one bank, please rank them from most trusted to least trusted. (Click and drag to reorder)
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If you selected "Other" in the previous question, please share what bank you use.
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When choosing a bank, which of the following are most important to you? Select up to 3.
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Friendly, personal service
Convenient branch locations / ATMs
Mobile & online banking tools
Competitive interest rates
Low or no fees
Wide range of products
Trust and financial stability
Community involvement / local support
Rewards or referral programs
Other
Which Bank Star products are you familiar with?
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Personal Checking (All Star Free, Bonus, Super Star, Gold Star 50+, Galaxy Club)
Money Market Accounts
Personal Savings (HSA, Kids Club, CDs, IRAs)
Mobile Banking App
Visa Credit Cards
Business Checking (Commercial, Business Interest, All Star Free)
Business Loans (Real Estate, Construction, Home Equity, Line of Credit, Term Loans, SBA, Missouri Linked Deposit)
Autobooks (business payments)
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If you had to describe Bank Star in three words, what would they be?
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What do you think Bank Star could improve most compared to other banks? Select one.
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Faster service
Clearer communication
Expanded digital/mobile features
More product variety
Lower fees / better rates
Other
When you think about Bank Star’s role in your community, what do you value most? Select one.
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Local presence
Friendly service
Trustworthiness
Convenience
Community involvement
Other
How does Bank Star compare to other banks/credit unions you’ve used in the following areas? Please rate each area.
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Much Worse
A Little Worse
About the Same
A Little Better
Much Better
Products & Services (range, variety, competitiveness)
Customer Experience (friendliness, speed, ease)
Reliability & Trustworthiness (consistency, security, confidence)
Technology (mobile app, online banking tools)
Community Involvement (local presence, giving back)
Value (fees, rates, overall financial benefit)
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How long have you been a Bank Star customer?
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Less than 6 months
6 months – 1 year
2–3 years
4–6 years
7+ years
Which Bank Star location do you visit most (or is closest)?
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Pacific
Hillsboro
Sunset Hills
Other/Online Only
What is your current age group?
Under 18
18–24
25–34
35–44
45–54
55–64
65+
Which best describes your current situation?
Student
Working professional
Business owner
Retired
Homemaker
Other
What is your zip code?
Any other feedback or ideas to share?
Please verify that you are human
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