Wednesday, December 3
4 pm EST/1 pm PST
Today’s consumer journey is anything but linear. From generational preferences to evolving tech habits, the way people shop—and pay—continues to shift. This session explores how factors like peer influence, competition, and customer experience shape the path to purchase. Attendees will leave with practical insights and tools to help guide shoppers smoothly from interest to transaction—whether in-store or online.
PGA Members receive 1 PDR credit for attending this webinar.
PGA of Canada Class 'A' members eligible for credit toward the Golf Operations Specialization: Live attendees will receive 1 credit for a 1 hour webinar.
Free for PGA Members