Questionnaire

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About this survey
You are invited to share your views to help us shape smarter, greener, more inclusive tourism in our area. This survey is part of the SMART-TOUR project and focuses on 12 topics from the EU Transition Pathway for Tourism (TPT). Your input will inform our Semester-1 “state-of-the-art” analysis and the SWOT that partners will use to prioritise improvements.

What we ask
A short questionnaire (≈10–12 minutes) about the current situation, priorities, barriers/enablers, and good practices in your destination.

Who sees your answers
Responses are aggregated for analysis by the project team (MCU). Personal data (if you choose to provide it) will only be used for follow-up relating to this project.

Data protection
We collect the minimum necessary information, store it securely, and do not share personal data outside the project team. You can skip non-required questions and withdraw at any time.

Deadline
We’re collecting responses for two weeks from the launch date.

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Which project partner area invited you?*
Organisation name
Email
Your email is visible only to the SMART-TOUR team and used exclusively for project follow-up. This field is optional.
Public sector (e.g., municipality, regional authority, agency)Private sector (company, self-employed)Non-profit / association / foundationOther (please specify)
Public authority / policy (municipality, region, agency)DMO / visitor information centreTourism SME / operator (accommodation, food, activity, etc.)Transport (public or private)Culture & heritage organisation (museum, site, event)Association / NGO / business networkEducation / researchResident / community representativeOther (please specify)
Which destination or area do you primarily operate in?*
Please name the main locality/area you serve (e.g., City of Jesolo; Sibiu County; Heraklion Urban Area). If broader, write the region(e.g., Brittany). If you cover multiple, list the one you know best.

Strategy & Governance (TPT 4 & 5)

This section explores the extent to which your destination has a current tourism strategy and how it is collaboratively governed, with shared data informing decision-making.

Your destination has a current, comprehensive tourism strategy that is actively used.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Tourism Strategy

Over the next 12–24 months, how much priority should you give to putting the strategy into practice (including updates where needed)?*

Rows	Not a Priority	Low Priority	Moderate Prioriry	High Priority	Top Priority
Stategy Implementation

In your destination, public authorities, the DMO, businesses, residents and other stakeholders jointly plan, manage and monitor tourism using shared data (i.e., a multi-actor DMO model).*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Collaborative Governance

Shared data platformClear roles/mandatesStakeholder forumSkills/capacityStable fundingPerformance KPIsOther (please specify)

Mobility (TPT 2 & 6)

The following questions explore visitor access to low-carbon and multimodal transport, the integration of visitor needs in mobility planning, and priority actions for greater impact.

Visitors can plan and buy door-to-door trips that combine modes (e.g., rail + bus + last-mile) using interoperable planners/tickets.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Multimodal Planning/Ticketing

Local/regional mobility plans explicitly include the visitor perspective (seasonality, first/last-mile, wayfinding, interchange, accessibility).*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Visitor Inclusivity

Integrated tickets (one ticket across modes/operators)Service frequency (more departures/longer hours)First/last-mile options (shuttles, micromobility, park-and-ride)Luggage solutions (storage/transfer on route)Clearer information (real-time, multilingual, signage)Pricing/incentives (discounts, passes, bundles)Other

Data and Online Information (TPT 3 & 10)

Harmonised data and clear online information are essential for sustainable destinations — this section explores their presence, accuracy, and visibility, including details on accessible and low-impact options.

Harmonised tourism data (incl. sustainability) are collected and used for monitoring/decisions.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Harmonised Data

A shared KPI dashboard informs regular management discussions.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Shared KPI Dashboard

Visitors can find validated, current information on offers, including sustainable and accessible options.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Sustainable & Accesible information

Shared definitionsAutomated data flowsKPI dashboardWeb content quality standardsAccessibility tagsConsumer-rights infoOther (Please specify)

Digitization and R&I (TPT 15 & 16)

SME engagement with digital tools and collaborations in pilot or R&I projects with technology and research partners are considered here, with attention to how these efforts improve services and decision-making.

SMEs apply digital tools in daily operations (bookings, analytics, e-invoicing, inventory).*

Rows	Not in Place	Early	Developing	Established	Fully in Place
SME Digital Tools Adoption

SMEs can access mentoring and small finance/vouchers for digital adoption.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
SME Access to Finance

YesNo
Please name the pilot(s) and partner(s).

Travel Information and Awareness (TPT 18 & 20)

This section considers how easily visitors can access coordinated, up-to-date travel information, and which communication channels most effectively raise awareness of green and digital mobility options.

Visitors can easily find coordinated, up-to-date travel information.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Up-to-date Travel Information

We actively raise awareness on green & digital options (businesses/visitors).*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Awareness on \green & Digital

Local mediaSocial mediaDMO websiteOn-site signageIndustry associationsEducation/trainingOther (Please specify)
Please name the other channel*

Accessibility and Services for All (TPT 25 &26)

This section outlines how access needs are accommodated in training, offers, and booking, and the extent to which services benefit both residents and visitors.

We prioritise accessibility and provide staff/provider training to meet different access needs.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Accessibility

Information on accessible offers is clear, up-to-date and bookable online.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Accessible Offers

Tourism services are designed and scheduled to serve residents as well as visitors.*

Rows	Not in Place	Early	Developing	Established	Fully in Place
Resident & Visitor Oriented Services

FamiliesSeniorsPeople with disabilities (e.g., mobility, sensory, cognitive)Low-income householdsCultural/linguistic minoritiesLGBTQ+ peopleResidents’ daily needs (e.g., info, mobility, services)Other
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Strategy & Governance (TPT 4 & 5)

Mobility (TPT 2 & 6)

Data and Online Information (TPT 3 & 10)

Digitization and R&I (TPT 15 & 16)

Travel Information and Awareness (TPT 18 & 20)

Accessibility and Services for All (TPT 25 &26)