We’re excited to invite you to participate in a festive initiative to help make Downtown Des Moines (DSM) shine with holiday spirit! This year, we’re encouraging all businesses to decorate their storefronts and properties to spread cheer throughout our community.
Why Participate?
Enhance the Holiday Experience: Beautiful decorations will create a welcoming and joyful atmosphere that encourages people to visit, shop and dine locally during the holiday season.
Attract More Foot Traffic: A visually festive downtown draws in both residents and visitors looking to experience the magic of the season, creating more opportunities for businesses to engage new customers.
Community Pride: A unified, decorated downtown is a source of pride and excitement for everyone in our area. It’s a wonderful way to contribute to the collective holiday spirit!
Trolley Tours Add to the Fun: Trolleys will circle through the East Village and Downtown DSM from 5 – 9 p.m. each Friday of Holiday Promenade, giving people a festive and convenient way to view decorated windows and storefronts.
How to Participate:
Decorate Your Property: Get creative and design your holiday decorations! Whether it’s lights, garlands or something entirely unique, let your holiday spirit shine.
Looking for an artist to decorate your window/storefront?
Looking for a place to buy lights or décor?
- Your local hardware store, Amazon, Home Depot, Lowes, etc
- Reach out to Amelia Klatt, Director of Events at the Greater Des Moines Partnership, for more options.
Share Your Photos: We’d love to showcase your decorations! Feel free to share photos with us on social media using #downtownDSM or email them to info@DSMpartnership.com, and we’ll help spread the word.