Realtor Reality Check Survey

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Which best describes your role?* This field is required.

Real Estate Agent

Broker/Team Lead

Property Manager

Other

Help Us Confirm Your EligibilityShare your LinkedIn profile URL so we can confirm you're a realtor and send out one gift card per person

How long have you been in real estate?* This field is required.

Less than 1 year

Type option 2

4–10 years

10+ years

Roughly, how many transactions do you close per year?* This field is required.

4 or less

5-10

11-25

26-50

51+

Which best describes your current market?* This field is required.

Buyers

Sellers

Both equally

Investors/Property owners

What is your zip code?* This field is required.

When you lose time or deals, what’s usually to blame?* This field is required.

🙋Clients unprepared for the process

🧾Bad or missing property data

⏳Slow follow-ups or coordination

💬Communication breakdowns

Other

How often do you feel pulled into “non-realtor” tasks (e.g., finding movers, utilities, contractors)?* This field is required.

Constantly

Often

Occasionally

Rarely

How often do clients express concern about post-purchase repair or upgrade costs?* This field is required.

Constantly

Often

Occasionally

Rarely

How often do your clients request homes that are completely move-in ready?* This field is required.

Almost Always

Frequently

Occasionally

Rarely

How often do affordability challenges cause deals to stall or fall through?* This field is required.

Frequently

Occasionally

Rarely

Never

Rate how challenging these are in your daily business* This field is required. (1 = Not challenging → 5 = Major headache)

If you could wave a magic wand 🪄and automate one thing tomorrow, what would it be?* This field is required.

After the sale closes, how long do you typically stay in contact with clients?* This field is required.

A few weeks

3-6 months

Around a year

Ongoing/I make a plan for it

I don't have a system for that

What’s your biggest challenge in staying top of mind post-closing?* This field is required.

💬No reason to reach out

🧭 Clients move or disappear

⏰No time or system

😬Feels awkward / salesy

Other

Roughly what % of your business comes from repeat or referral clients?* This field is required.

Under 25%

25-50%

51-75%

76%+

How would you describe your relationship with most clients?* This field is required.

💼 Primarily transactional - we work together until closing, then move on

🤝 Mostly professional, but with some personal connection

⚖️ Balanced - I invest in relationships that extend beyond the deal

❤️ Deeply emotional - my clients become part of my network and community

How has the delay in traditional life milestones (marriage, family) affected your client pipeline?* This field is required.

Significantly

Somewhat

Minimally

Not at all

How likely are your clients to view their first home as a long-term investment (10+ years)?* This field is required.

Very likely

Somewhat likely

Not likely

Unsure

How much time do you spend resetting client expectations shaped by online platforms or media (Zillow, TikTok, HGTV, etc.)?* This field is required.

A lot

Some

Very Litte

None

How often do you feel pressure to respond to client messages outside of normal business hours?* This field is required.

Always

Frequently

Occasionally

Rarely

Roughly how many tools or systems do you use to manage your day-to-day business?* This field is required.

1-3

4-6

7-10

I've lost count😅

How often do you use the following tools to connect with clients or promote your business?* This field is required.Select the option that best matches your typical use.

Do you feel your personal brand is visible enough in the digital experience your clients have (e.g., online searches, moving apps, etc.)?* This field is required.

Yes, fully visible

Somewhat visible

Barely visilble

Not at all

How confident do you feel serving younger, data-driven buyers and sellers who prefer digital-first experiences?* This field is required.

Very confident

Somewhat confident

Nuetral

Struggling to adapt

How challenging is it for you to stay connected with clients who may not move again for 7–10 years?* This field is required.

Very challengeing

Somewhat challenging

Not Challenging

Which type of data would help you the most right now?* This field is required.

🚚 Knowing who’s about to move

🧾Verified home + repair data

🤝Local service provider insights

📈 Neighborhood lifestyle trends

Other

Which of the following do you think will matter most to agent success over the next 2 years?* This field is required.

⚡Faster closings

🧠Smarter data

🤝Lifetime client relationships

🤖Automated client support

If your clients had a digital concierge for their move (answers, tools, trusted vendors, etc.), how would that change your workflow?* This field is required.

⏰Save me time

💼Make me look more professional

❤️Strengthen client relationships

🤔Not sure / depends on cost

Complete this sentence: “If the real estate industry fixed 🛠️one thing tomorrow, it should be…”* This field is required.

How much do you agree with this statement? “The role of the realtor is shifting from salesperson to data-driven advisor.”* This field is required.

Strongly agree

Agree

Nuetral

Disagree

Your Name

First Name

Last Name

Email* This field is required.