Identifying customer problems
This anonymous survey is for an EPQ research project. The data collected will only be used for academic purposes.
1. What is your age range?
*
Under 16
16-25
26-35
36-45
46-55
56-65
66+
2. What is your employment status?
*
Student
Employed full time
Employed part time
Self-employed
Unemployed / waiting for a job
Not looking for a job
Homemaker
Prefer not to answer
Other
3. What are your interests? (Select all that apply)
*
Arts & Entertainment
Autos & Vehicles
Beauty & Fitness
Books & Literature
Business & Industrial
Computers & Electronics
Finance
Food & Drink
Games
Hobbies & Leisure
Home & Garden
Internet & Telecom
Jobs & Education
Law & Government
News
Online Communities
People & Society
Pets & Animals
Real Estate
Reference
Science
Shopping
Travel
World Localities
Motorsports
E-sports
4. Which of these global issues are you most worried about?
*
Cost of living
Littering
Vaping
Mistreatment of animals
5. What are the biggest challenges you face in your daily life?
*
6. Which of these areas causes you the most frustration?
*
Technology
Sustainability / waste
Time management
Productivity / studying
Fitness / health
Other
7. To what extent would you try a new product that solves your daily problems?
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Never
1
2
3
4
5
6
7
8
9
Always
10
1 is Never, 10 is Always
8. Which factor pushes you the most from purchasing a product, even when it is useful?
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Too expensive
Convenience (hard to find and purchase)
Aesthetics / appearance
Not needed
Other
9. Which of these are the most important factor(s) when purchasing a product?
*
Price
Quality
Convenience
Sustainability / eco-friendly
Brand recognition
10a. If there is one pre-existing product you wish could be innovated, what would it be?
*
10b. Give a brief description as to why and what features could be improved.
*
11. If there are problems you wished a company would solve in the next few years, what would they be?
*
12. How do you usually hear about new products
*
Social media
Word of mouth
Advertising
In-store
Other
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