Retail Edge 6 Day Challenge

Retail Edge 6 Day Challenge

Instructions: For each question, tick the rating that best describes your store. 1=Never 2=Rarely 3=Sometimes 4=Often 5=Always N/A = Not Applicable. Every day for the next 6 days, we will email you easy tips to help improve your business.
Date

DayMonthYear
Date
Name*

First NameLast Name
Email*
example@example.com
Business Type*
Merchandising & Product Presentation
Are your best-selling and high-margin products positioned at eye level and in high-traffic areas?*

1

2

3

4

5

1 is Never, 5 is Always
Do you use signage or displays to highlight new arrivals or promotions?*

1

2

3

4

5

1 is Never, 5 is Always
Are shelves and displays fully stocked and tidy throughout the day?*

1

2

3

4

5

1 is Never, 5 is Always
Is your window display updated at least monthly to reflect seasons, events, or trends?*

1

2

3

4

5

1 is Never, 5 is Always
Do you use cross-merchandising to encourage add-on sales?*

1

2

3

4

5

1 is Never, 5 is Always
Merchandising & Product Presentation Average
Customer Experience & Service
Are customers greeted within 30 seconds of entering your store?*

1

2

3

4

5

1 is Never, 5 is Always
Do staff proactively offer assistance and product recommendations?*

1

2

3

4

5

1 is Never, 5 is Always
Are customer complaints or concerns addressed quickly and empathetically?*

1

2

3

4

5

1 is Never, 5 is Always
Is there a clear process for handling returns and exchanges?*

1

2

3

4

5

1 is Never, 5 is Always
Do you regularly collect and review customer feedback (in-store or online)?*

1

2

3

4

5

1 is Never, 5 is Always
Customer Experience & Service Average
Store Layout & Navigation
Is your store layout logical and easy to navigate, with clear pathways?*

1

2

3

4

5

1 is Never, 5 is Always
Are popular or high-demand items easy to find?*

1

2

3

4

5

1 is Never, 5 is Always
Are key categories clearly signed or labelled?*

1

2

3

4

5

1 is Never, 5 is Always
Is your checkout area visible and accessible from all parts of the store?*

1

2

3

4

5

1 is Never, 5 is Always
Are obstacles, clutter, or empty fixtures kept out of main pathways?*

1

2

3

4

5

1 is Never, 5 is Always
Store Layout & Navigation Average
Promotions & Marketing
Are in-store promotions updated at least monthly?*

1

2

3

4

5

1 is Never, 5 is Always
Are promotional signs clear, attractive, and easy to read?*

1

2

3

4

5

1 is Never, 5 is Always
Do you run exclusive in-store events or offers to drive traffic?*

1

2

3

4

5

1 is Never, 5 is Always
Are staff trained to mention current promotions at checkout?*

1

2

3

4

5

1 is Never, 5 is Always
Do you track which promotions perform best and adjust your strategy?*

1

2

3

4

5

1 is Never, 5 is Always
Promotions & Marketing Average
Cleanliness & First Impressions
Are entryways, windows, and floors cleaned daily?*

1

2

3

4

5

1 is Never, 5 is Always
Are shelves, counters, and displays free from dust, clutter, and rubbish?*

1

2

3

4

5

1 is Never, 5 is Always
Are restrooms (if applicable) clean, stocked, and checked regularly?*

1

2

3

4

5

1 is Never, 5 is Always
Is store lighting bright and consistent, with no broken bulbs?*

1

2

3

4

5

1 is Never, 5 is Always
Are staff uniforms tidy and name badges visible?*

1

2

3

4

5

1 is Never, 5 is Always
Cleanliness & First Impressions Average
Online Presence (GMB & Social)
Is your Google Business Profile (GMB) fully claimed, verified, and complete with accurate business name, address, phone, website, and hours?*

1

2

3

4

5

1 is Major Gaps, 5 is 100% Accurate
Do you regularly update your GMB profile with new photos, posts, offers, and accurate holiday hours?*

1

2

3

4

5

1 is Never, 5 is Always
Are you consistently collecting and responding to Google reviews, and do you encourage happy customers to leave feedback?*

1

2

3

4

5

1 is Never, 5 is Always
Is your business listed in the correct categories with all relevant attributes (e.g., accessibility, payment options) completed?*

1

2

3

4

5

1 is Not Listed, 5 is Fully Accurate
Is your business information (hours, contact, location) consistent across all major directories and your website?*

1

2

3

4

5

1 is Major Inconsistencies, 5 is 100% Consistent
Do you use GMB features like messaging, Q&A, and Insights to engage with customers and monitor performance?*

1

2

3

4

5

1 is Never, 5 is Always
Are you active on at least one major social media platform, posting regularly and responding to messages/reviews?*

1

2

3

4

5

1 is Not Active, 5 is Always
Online Presence (GMB & Social) Average
Should be Empty:

Retail Edge 6 Day Challenge

Merchandising & Product Presentation

Customer Experience & Service

Store Layout & Navigation

Promotions & Marketing

Cleanliness & First Impressions

Online Presence (GMB & Social)