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$1M+ Leads Survey
Complete this form to discover your current marketing position & greatest path to success.
43
Questions
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1
Name
*
This field is required.
First Name
Last Name
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2
Business Name
*
This field is required.
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3
Phone Number
*
This field is required.
Area Code
Phone Number
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4
Email
*
This field is required.
example@example.com
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5
Website
*
This field is required.
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6
Service Area
*
This field is required.
Please list your main service area
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7
Average Monthly Revenue
*
This field is required.
What is your current average monthly sales?
$0-30k
$31k-80k
$81k+
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8
Number of Service Vans
*
This field is required.
How many vans do you run currently?
1-2
3-5
6+
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9
Years in Business
*
This field is required.
How long have you been in business?
0-1
1-3
3+
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10
Are you personally and professionally active on Facebook?
*
This field is required.
Choose the closest answer for you
No presence, don't use.
Some posting, few friends/followers
Consistent, recognizable, growing friend/follower count
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11
Do you regularly post on a schedule that intentionally helps viewers know, like, and trust you as a person and a professional?
*
This field is required.
Choose the closest answer for you
Never/Rarely, no specific cadence.
Sometimes, only personal or only work related.
I follow a daily pattern of posting personal, work, and testimonies
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12
Are you active in local groups where homeowners ask for recommendations?
*
This field is required.
Choose the closest answer for you
No
Occasionally, when they tag me
Regularly contribute, recommend, and get recommended by others
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13
Is your Google Business Profile fully set up and verified?
*
This field is required.
Choose the truest answer for you
No
Sorta, but not verified
Yes, It's completed
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14
Is your Google Business Profile currently ranking in the top 3 for specific keywords in your area?
*
This field is required.
Choose the truest answer for you
No/Not sure
I think so
Yes, for a couple keywords
Yes, for many keywords
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15
Do you consistently add photos, updates, or posts to GBP?
*
This field is required.
Choose the closest answer for you
No, almost never
Occasionally, maybe once a month
Often, every week
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16
Google Reviews Count
*
This field is required.
Choose the closest answer for you
0-49
50-99
100-149
150+
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17
Do you have a professional website that clearly explains your services?
*
This field is required.
Choose the closest answer for you
No website
Outdated / unclear
Clear and professional
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18
Are your main services broken into pages homeowners actually search? (Panels, generators, EVs, service calls, etc.)
*
This field is required.
Choose the closest answer for you
No, not really
Some pages
Yes, service pages
Yes, all there with SEO
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19
Do you know how your website currently ranks in keyword searches?
*
This field is required.
Choose the closest answer for you
No idea
Someone told me once
Actively tracked
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20
Does your website clearly show who you serve and where you work?
*
This field is required.
Choose the closest answer for you
No
Somewhat, I think
Yes, intentionally
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21
Are you currently using Google Local Service Ads?
*
This field is required.
Choose the closest answer for you
No
Yes, but sometimes we turn it off
Yes, active and consistent
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22
Are calls answered or returned within 10 minutes during business hours?
*
This field is required.
Choose the closest answer for you
No
Sometimes
Yes, consistently
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23
Is your LSA set for after-hours too, or just business hours?
*
This field is required.
Choose the closest answer for you
No, I dont know
Yes, I think so
Yes, 24/7 service!
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24
Are you using any lead aggregator platforms? (Angi, Thumbtack, Yelp, etc.)
*
This field is required.
Choose the closest answer for you
No
Yes, sometimes
Yes, always
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25
Do you have a speed-to-lead process for these platforms?
*
This field is required.
Choose the closest answer for you
No/when we need a lead
Inconsistent/when we can
Always 10 minutes or less
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26
Are unsold leads followed up more than once?
*
This field is required.
Choose the closest answer for you
No
once or twice if slow
Always 3+ times
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27
Are you running Meta (Facebook / Instagram) ads?
*
This field is required.
Choose the closest answer for you
No, never
no, but I have with poor results
Yes, active but not tracking
Yes, active and tracked
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28
What format/medium are your ads?
*
This field is required.
Choose the closest answer for you
NA
Image
Video
Both
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29
Do you know your cost per lead and booking rates?
*
This field is required.
Choose the closest answer for you
No/NA
Rough idea - Guess
Yes, tracked
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30
Do you stay in touch with past customers after the job is done?
*
This field is required.
Choose the closest answer for you
No, not at all
Occasionally, by email or SMS
Occasionally, by call
Regularly, by email, SMS, or call
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31
Are past customers ever offered inspections or checkups?
*
This field is required.
Choose the closest answer for you
No/never
Sometimes, if they call us
Yes, when we need leads
Yes, routinely as part of our service
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32
Are happy calls or follow-ups done after installs?
*
This field is required.
Choose the closest answer for you
No
Inconsistently
Yes, every time
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33
Do you know your appointment booking rate from inbound leads?
*
This field is required.
Choose the closest answer for you
No
Rough estimate
Yes, tracked
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34
Are unsold estimates followed up consistently until we know for sure if it's Won or Lost?
*
This field is required.
Choose the closest answer for you
No
Sometimes
Yes, always
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35
Are you running Google PPC (Search Ad words)?
*
This field is required.
Choose the closest answer for you
No
Yes, did it myself
Yes, with budget + tracking
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36
Have you considered scaling the same approach in other service areas?
*
This field is required.
Choose the closest answer for you
No, never
Thinking about it
Actively doing it
Already have
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37
How many leads do you currently average per week?
*
This field is required.
Choose the closest answer for you
Not sure
Less than 10
10-20
21-40
40+
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38
How many leads per week can your team realistically handle right now?
*
This field is required.
Choose the closest answer for you
Not sure
Less than 10
10-20
21-40
40+
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39
What is your average appointment booking rate (leads → booked calls)?
*
This field is required.
Choose the closest answer for you
Not sure
Under 50%
50-70%
70-85%
85%+
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40
What is your average Cost Per Lead (CPL) across paid channels?
*
This field is required.
Choose the closest answer for you
Not sure
Under $20
$20-40
$40-75
$75-125
$125+
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41
What is your average Return on Ad Spend (ROAS)?
*
This field is required.
Choose the closest answer for you
Not sure
0-1x
2-5x
6-10x
11x+
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42
Lead Source
*
This field is required.
What is your average number of leads from each source monthly?
Google Business Profile (Organic)
Website (Direct / SEO)
Social Media – Organic
Google Local Service Ads (LSA)
Google PPC (Search Ads)
Meta Ads (Facebook / Instagram)
Lead Aggregators (Angi, Thumbtack, Yelp, etc.)
Referrals / Past Customers
Other
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Google Business Profile (Organic)
Website (Direct / SEO)
Social Media – Organic
Google Local Service Ads (LSA)
Google PPC (Search Ads)
Meta Ads (Facebook / Instagram)
Lead Aggregators (Angi, Thumbtack, Yelp, etc.)
Referrals / Past Customers
Other
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43
What is your average monthly marketing spend?
*
This field is required.
Choose the closest answer for you
Not sure
Under $1,000
$1,000 - 3,000
$3,000 - 7,500
$7,500 - 10,000
$10,000 - 20,000
$20,000+
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