The Future of Dog Care

1

Which type of grooming do you use most?* This field is required.

Mobile groomer

Brick-and-mortar salon

I groom at home

I switch between options

I don’t groom my dog

2

What frustrates you MOST about dog grooming today? (Select up to 2)* This field is required.

Loud or chaotic environment

Stressful for my dog

Inconsistent quality

Hard to schedule

Unclear or high pricing

Feels rushed or impersonal

The look or feel is cheap or sloppy

Other

3

Imagine dog grooming could evolve beyond what exists today. Which ONE of these would feel most valuable to you?* This field is required.

A quiet, spa-like experience designed to reduce anxiety

A membership with predictable scheduling and pricing

The same groomer every time (consistency and trust)

A wellness focus (skin and coat health, not just appearance)

Fast, efficient, zero-stress service

A premium, beautifully designed experience that feels intentional and calm

4

When you picture a grooming service you’d trust and feel good about, which feels MOST right? Vehicle & Vibe:* This field is required.

A small, friendly van with an open, approachable feel (like a neighborhood coffee truck)

A clean, simple enclosed van that feels quiet and private (like a mobile spa)

A small, boxy custom truck that looks purposely designed (like a boutique on wheels)

A trailer setup (practical and flexible)

I don’t care about the vehicle as long as it’s clean

5

Brand Feeling: Which brand feeling matches what you’d trust and feel good about?* This field is required.

Apple Store (minimal, precise, calm)

Whole Foods (wellness, natural, ethical)

Lululemon (premium lifestyle, design-led)

Nordstrom (exceptional service, personalized)

A local boutique shop (craft, personal, unique)

6

If you could design the perfect mobile dog groomer, what’s the ONE thing it would do differently? (Just a sentence or two.)

7

Email (optional, for early access only)

example@example.com