Marketing Professional of the Year Judging Criteria:
Candidate must be a full-time employee of a builder, developer or associate firm who made significant contributions to the marketing effort of the employer. Entry is not limited to individuals with a marketing title.
Senior Marketing Professional is defined as someone with over 5 years of experience leading marketing for a firm or specific region for a large firm or someone in the lead role for their company.
Junior Marketing Professional is defined as someone in a subordinate role with up to 5 years of experience marketing for a firm.
Senior Candidates will be judged on their professional and innovative approach in developing marketing plans and achieving goals through any or all of the following: product development, merchandising, sales, advertising, market research, public relations and industry and community involvement. Candidates who enter this category may not enter Sales Manager of the Year.
Junior Candiates will be judged on professional approach in executing marketing plans and achieving goals merchandising, sales, advertising, market research, public relations and industry and community involvement.
Marketing Statement must be 300 words or less.