• SPONSORSHIP AGREEMENT FORM

    Holistic International Financial Planning – A South African Perspective
  • Please note: Only fill out the details where it is marked with a "*".

  • 1. PARTIES

  • This Sponsorship Agreement ("Agreement") is entered into on * between:

  • 1.1 The Publisher: Purple Wealth Advisory (Pty) Ltd, represented by Cobus Kruger, with registered address at , email: cobus@purplewealth.co.za, telephone: +27 (0)73 786 4484 (hereinafter referred to as the "Publisher");
    and 1.2 The Sponsor:*, *, with registered address at * represented by :*(hereinafter referred to as the "Sponsor").

  • 2. BACKGROUND

  • 2.1 The Publisher is the author and publisher of the digital publication titled "Holistic International Financial Planning – A South African Perspective" (the "Publication"), a subscription-based, continuously updated reference on international financial planning from a South African perspective.

    2.2 The Sponsor wishes to be associated with the Publication in exchange for the sponsorship benefits and on the terms set out herein.

    2.3 The parties wish to record the terms of their agreement in writing.

  • 3. DEFINITIONS

  • In this Agreement, unless the context indicates otherwise:

    "Advertising Content" means the Sponsor’s advertisements, branded content, logos and related materials to be included in the Publication;

    "Publication" means the digital publication titled "Holistic International Financial Planning – A South African Perspective" by Cobus Kruger, including all updates and revisions thereto;

    "Sponsorship Fee" means the fee payable by the Sponsor as set out in clause 5;

    "Sponsorship Period" means the period from the Effective Date until 12 (twelve) months after the first publication date, subject to renewal as provided herein;

    "Sponsorship Tier" means the tier of sponsorship selected by the Sponsor, being Platinum, Gold or Silver, as indicated in Schedule A.

  • 4. SPONSORSHIP TIER AND BENEFITS

  • 4.1 The Sponsor has elected the following sponsorship tier:

  • Rows
  • 4.2 The benefits applicable to the selected tier are as follows:

    Platinum Sponsor:

    • 4 (four) full pages of advertising or branded content within the Publication;
    • 300 (three hundred) first-year subscriptions for distribution to advisers, staff or key partners;
    • Premium logo placement on the cover of the Publication, designated as "Platinum Sponsor", and on the Sponsor Acknowledgements page;
    • Opportunity to contribute a short foreword, expert comment or Q&A, subject to editorial approval by the Publisher;
    • Priority invitation to co-host a webinar or symposium linked to the themes of the Publication.

    Gold Sponsor:

    • 2 (two) full pages of advertising or branded content;
    • 200 (two hundred) first-year subscriptions;
    • Logo on the Sponsor Acknowledgements page;
    • Mention as Gold Sponsor in launch and major update communications.

    Silver Sponsor:

    • 1 (one) full page of advertising;
    • 100 (one hundred) first-year subscriptions;
    • Logo listed on the Sponsor Acknowledgements page.

    4.3 Any additional partnership options (White-Label Edition, Training Package, Custom Symposium, or combination packages) shall be dealt with in a separate addendum to this Agreement.

  • 5. SPONSORSHIP FEE AND PAYMENT

  • 5.1 The Sponsor shall pay the Sponsorship Fee applicable to the selected tier as set out in clause 4.1 above within 30 (thirty) days of the Effective Date, or such other date as the parties may agree in writing.

    5.2 All amounts are exclusive of Value Added Tax (VAT), which shall be added at the prevailing rate where applicable.

    5.3 Payment shall be made by electronic funds transfer to the Publisher’s nominated bank account, details of which shall be provided on invoice.

    5.4 Upon renewal, the Sponsor shall be entitled to a 50% (fifty percent) discount on the Sponsorship Fee for each subsequent year of renewal, provided the renewal is confirmed in writing at least 30 (thirty) days before the expiry of the current Sponsorship Period.

  • 6. OBLIGATIONS OF THE PUBLISHER

  • The Publisher undertakes to:

    • Publish and maintain the Publication as a professional, continuously updated digital reference;
    • Include the Sponsor’s Advertising Content and logo placement in accordance with the selected sponsorship tier;
    • Ensure all sponsor content is clearly marked as advertising or sponsored content;
    • Maintain the technical accuracy and editorial independence of the Publication’s educational content, independent of sponsor influence;
    • Provide the agreed number of first-year subscriptions to the Sponsor for distribution;
    • Notify the Sponsor of major updates and new editions of the Publication;
    • Include the Sponsor in launch communications and update notifications as applicable to the selected tier;
    • Review all Advertising Content for regulatory compliance and brand fit prior to inclusion;
    • Update the Publication at least twice per year, or more frequently when significant regulatory, tax, or exchange control changes occur;
    • Provide reasonable advance notice of publication or update dates to allow the Sponsor to deliver final Advertising Content.
  • 7. OBLIGATIONS OF THE SPONSOR

  • The Sponsor undertakes to:

    • Pay the Sponsorship Fee in accordance with clause 5;
    • Deliver final Advertising Content (artwork, copy, logos) in the format and by the deadlines specified by the Publisher;
    • Ensure that all Advertising Content complies with applicable South African laws and regulations, including the Financial Advisory and Intermediary Services Act (FAIS), the Financial Sector Conduct Authority (FSCA) requirements, and any other relevant regulatory frameworks;
    • Ensure that all Advertising Content is accurate, not misleading, and does not infringe the intellectual property rights of any third party;
    • Not attempt to influence the editorial content of the Publication or compromise its independence;
    • Cooperate with the Publisher in respect of any reasonable requests relating to content review or regulatory alignment;
    • Notify the Publisher promptly of any changes to the Sponsor’s regulatory status, branding or contact details that may affect the sponsorship.
  • 8. CONTENT AND VISUAL GUIDELINES

  • 8.1 All Advertising Content shall be professionally designed and consistent with the visual standard of the Publication.

    8.2 The Publisher reserves the right to decline or request amendments to any Advertising Content that, in the Publisher’s reasonable opinion, does not meet the required standard, is misleading, or could compromise the integrity of the Publication.

    8.3 Recommended Advertising Content themes include case studies, thought leadership pieces, and practical guides that complement the Publication’s chapters.

    8.4 Any editorial contribution by the Sponsor (foreword, Q&A, expert comment) shall be subject to the Publisher’s editorial approval.

  • 9. INTELLECTUAL PROPERTY

  • 9.1 All intellectual property rights in the Publication (including its content, structure and design) shall remain vested in the Publisher.

    9.2 All intellectual property rights in the Advertising Content shall remain vested in the Sponsor.

    9.3 Each party grants the other a limited, non-exclusive, non-transferable licence to use its trade marks, logos and branding solely for the purposes of this Agreement and for the duration of the Sponsorship Period.

    9.4 Neither party shall use the other’s intellectual property for any purpose other than as contemplated in this Agreement without prior written consent.

  • 10. CONFIDENTIALITY

  • 10.1 Each party undertakes to keep confidential all information of a confidential nature disclosed by the other party in connection with this Agreement.

    10.2 This obligation shall survive the termination of this Agreement for a period of 2 (two) years.

  • 11. TERM AND TERMINATION

  • 11.1 This Agreement shall commence on the Effective Date and shall endure for the Sponsorship Period, unless terminated earlier in accordance with this clause.

    11.2 Either party may terminate this Agreement by giving 60 (sixty) days’ written notice to the other party.

    11.3 Either party may terminate this Agreement with immediate effect if the other party commits a material breach which is not remedied within 14 (fourteen) days of written notice requiring it to do so.

    11.4 Upon termination, the Publisher shall remove the Sponsor’s Advertising Content and branding from the Publication within a reasonable period, and shall not be obliged to refund any portion of the Sponsorship Fee already paid, unless termination is due to a material breach by the Publisher.

    11.5 Renewal of this Agreement for subsequent Sponsorship Periods shall be by mutual written agreement of the parties.

  • 12. LIMITATION OF LIABILITY

  • 12.1 Neither party shall be liable to the other for any indirect, consequential or special damages arising out of or in connection with this Agreement.

    12.2 The Publisher’s total liability under this Agreement shall not exceed the Sponsorship Fee actually paid by the Sponsor.

  • 13. GENERAL PROVISIONS

  • 13.1 This Agreement constitutes the entire agreement between the parties in respect of its subject matter and supersedes all prior agreements, understandings and representations.

    13.2 No amendment to this Agreement shall be effective unless agreed in writing and signed by both parties.

    13.3 Neither party may cede or assign any rights or obligations under this Agreement without the prior written consent of the other party.

    13.4 Any notice required under this Agreement shall be in writing and delivered by email to the addresses provided by the parties.

    13.5 The failure of either party to enforce any provision of this Agreement shall not constitute a waiver of that provision or any other provision.

    13.6 If any provision of this Agreement is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.

  • 14. GOVERNING LAW AND JURISDICTION

  • 14.1 This Agreement shall be governed by and construed in accordance with the laws of the Republic of South Africa.

    14.2 The parties consent to the jurisdiction of the Magistrate’s Court in respect of any dispute arising from this Agreement, without prejudice to either party’s right to institute proceedings in the High Court of South Africa.

  • 15. DISPUTE RESOLUTION

  • 15.1 The parties shall endeavour to resolve any dispute arising out of or in connection with this Agreement through good faith negotiation.

    15.2 Should the parties fail to resolve the dispute within 30 (thirty) days of the dispute arising, either party may refer the dispute to mediation in accordance with the rules of the Arbitration Foundation of Southern Africa (AFSA).

    15.3 Should mediation fail, the dispute may be referred to arbitration under the AFSA rules, or either party may approach a court of competent jurisdiction.

  • 16. SIGNATURES

  • Signed at * on the * of 20 .

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  • Name: Cobus Kruger
    Designation:
    Date:

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  • Name: *
    Designation: *
    Date: *

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  • Name: *

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  • Name: *

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