Brand Identity Questionnaire

Brand Identity Questionnaire

Please provide detailed information to help us understand your brand and its vision.
Email Address
example@example.com
Phone Number
Please enter a valid phone number.Format: (000) 000-0000.
Full Name

First NameLast Name
General Information

Tell us about your brand and its purpose.
Brand Name
Tagline (if any)
Describe your platform in one sentence
What does your brand do exactly? (e.g., connects suppliers and contractors, marketplace, SaaS, etc.)
Why did you create your brand? (mission / purpose)
Target Audience

Help us understand who your brand serves.
Who are your main customers?

Other
Age range
Country / Region
Are they:
Brand Personality

Select words that best describe your brand.
Select 3–5 words that describe your brand

Other
Visual Direction

Share your visual preferences for the brand.
Do you prefer:
Preferred colors
Colors to avoid
Logo style
Competitors

List your main competitors.
Competitor 1
Competitor 2
Competitor 3
Inspiration

Share brands or visuals that inspire you.
Brand you like visually 1
Brand you like visually 2
Brand you like visually 3
Why do you like these brands?
Brand Vision

Share your aspirations for your brand.
Where do you see your brand in 5 years?
Please explain your vision for your brand in 5 years
Deliverables Needed

Let us know which brand assets you require.
What do you need?
Practical Information

Project details and final notes.
Deadline
Budget
Anything else to add?
Should be Empty: