Strategic Marketing Lead Application
Apply to join our team as an elite marketing leader. Share your experience, metrics, and strategic approach to growth.
Section 1: The Basics
Please provide your contact details and professional profiles.
Full Name
*
First Name
Last Name
Email Address
*
example@example.com
Phone Number (include country code)
*
-
Country Code
-
Area Code
Phone Number
Location / Time Zone (This role requires CST availability)
*
LinkedIn Profile URL
*
Section 2: Show, Don't Just Tell
Show us your work and how you communicate.
Resume / CV (PDF preferred)
*
Upload a File
Drag and drop files here
Choose a file
Cancel
of
Portfolio / Case Studies URL (Link to campaigns, content systems, or dashboards you've managed)
*
Loom Video Introduction (Optional but highly recommended)
Section 3: The A-Player Screening
Provide strategic, data-backed answers to the following questions.
1. This role requires generating ≥200 qualified property leads per month while maintaining a ≥3:1 return on ad spend. Briefly describe a past campaign where you successfully scaled lead volume while keeping the cost per lead (CPL) at or below your target. What was your strategy?
*
2. You will own an episodic calendar requiring ≥10 shorts weekly, ≥4 mid-form monthly, and ≥1 long-form monthly at 98% on time. How do you structure your repurposing pipelines, and how do you manage a Marketing VA to ensure everything is shipped on schedule?
*
3. We require 100% ADA-friendly assets (captions and alt text) and Fair Housing compliance before publishing. How do you build strict QA gates into your standard operating procedures?
*
4. One of our core values is "Own Your Role" (Owning outcomes, not activities; reporting truth with data). Tell us about a time a campaign failed or a KPI was missed. How did you identify the issue, report it, and pivot?
*
Section 4: Final Details
Wrap up your application with these final details.
What are your salary expectations for this role?
*
When is your earliest available start date?
*
-
Month
-
Day
Year
Date
Did you read the full job description? If so, what is the secret phrase hidden in the post? (Note: This ties back to the Hidden Instruction strategy we discussed earlier.)
*
Submit Application
Should be Empty: