Conversion Quiz

1

What platform is your online store built on?* This field is required.

Shopify

Another platform (WooCommerce, Squarespace, etc.)

We don't have an online store yet

2

Does your website look good and work smoothly on a phone? (Images load fast, buttons are easy to tap, no pinching or zooming needed)* This field is required.

Yes, it's fully mobile-friendly

It's okay, but could be better

No, it's difficult to use on a phone

3

Do you have customer reviews or testimonials showing on your product pages?* This field is required.

Yes, on most of our products

Only on a few products

No, we don't have any reviews showing

4

Is your returns and exchange policy easy for a customer to find before they buy?* This field is required.

Yes, it's linked on our product pages or in the main menu

It's in the website footer

I'm not sure where it is

5

Which of these best describes your email marketing?* This field is required.

We have automated email flows (e.g. welcome emails, abandoned cart emails)

We only send manual campaigns (e.g. for sales or new arrivals)

We don't send emails to our customers

6

Do you have a pop-up or sign-up form on your website to collect visitor email addresses?* This field is required.

Yes, we have a pop-up or embedded form

We only have a sign-up field in the footer

No, we have no way to capture emails

7

When you create content for ads, is it specifically designed for ads — or do you mostly reuse your organic Instagram/TikTok posts?* This field is required.

We create specific content for our paid ads

We mostly just reuse our best-performing organic posts

We don't have a specific content strategy for ads

8

Do your ads feature videos that show the product on a real person — demonstrating how it fits, moves, and can be styled?* This field is required.

Yes, we regularly use demo-style videos

We sometimes use video, but mostly static images

No, we only use static product images

9

How do you currently run paid ads on Facebook and Instagram?* This field is required.

We use Ads Manager (the backend tool) to build campaigns

We mostly just press the "Boost Post" button on our page

We are not currently running any paid ads

10

Is your Meta Pixel (the code that tracks what visitors do on your website) installed and tracking things like "Add to Cart" and "Purchase"?* This field is required.

Yes, our Pixel is installed and tracking all key events

I think it's installed, but I'm not sure if it's tracking correctly

What's a Pixel?

11

When you set up ad campaigns, is your goal set to "Sales" or "Conversions" — not "Traffic" or "Engagement"?* This field is required.

Yes, always

No, we sometimes use "Traffic" or "Engagement"

I'm not sure what this means

12

Are your products synced to your ad account, allowing you to run ads that automatically show people items they just viewed on your site?* This field is required.

Yes, our product catalog is connected and we use it for dynamic ads

I think we have a catalog, but we don't use it for ads

No, we don't have a catalog connected

13

You're done! Where should we send your results?* This field is required.We'll send you a personalised breakdown of your score — plus the full Fashion Brand Conversion Blueprint PDF with exactly how to fix each gap.

First Name

Last Name

14

Email* This field is required.

example@example.com

15

Your Conversion Score Score is out of 39 Click 'send me my analysis; to receive tailored input to your results as well as the FREE Conversion Blueprint PDF.