We are looking for a freelance portfolio designer with strong storytelling ability to help us transform our branding projects into compelling visual case studies for our website and social media platforms.
Our studio has developed a wide range of brand identities across different industries. We are now looking for someone who can translate these completed brand works into engaging portfolio narratives — showcasing the strategy, design thinking, and how the brand comes to life across different touchpoints.
This role is perfect for a designer who enjoys crafting visual stories, exploring how brands live across spaces, materials, products, and digital environments, and presenting ideas through dynamic visuals and motion.
You will work independently based on project briefs, background context, and design explanations provided by our team, interpreting them creatively to produce inspiring and well-crafted portfolio presentations.
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RESPONSIBILITIES
- Lead the design and execution of the company’s portfolio presentations across digital platforms, such as Behance, Instagram, XiaoHongShu, Pinterest, LinkedIN, Facebook etc., ensuring visual consistency, clarity, and alignment with brand standards.
- Structure and sequence projects strategically, shaping cohesive visual narratives that strengthen brand perception and highlight the thinking behind the work.
- Direct photography and visual asset selection for portfolio use, ensuring strong composition, consistency, and storytelling across all presentations.
- Enhance presentations through motion graphics and light animation, elevating engagement while maintaining design integrity.
- Collaborate closely with designers and directors to refine project messaging and visual direction, ensuring accurate representation of strategic intent.
- Maintain and evolve portfolio standards, templates, and presentation systems** to ensure scalability, efficiency, and long-term visual coherence.
- Review and refine existing portfolio materials, identifying opportunities to improve clarity, sequencing, and storytelling flow.
- Stay current with digital showcase trends and presentation formats, applying relevant insights to strengthen positioning and perceived value.
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REQUIREMENTS
- Relevant academic background with a Bachelor’s Degree or Diploma in Graphic Design, Visual Communication, or a related creative field.
- 2-3 years of experience in graphic design, brand presentation, editorial layout, or visual communication roles, ideally within a branding, design, or advertising agency environment.
- Strong portfolio presentation demonstrating excellence in layout design, visual storytelling, sequencing, and multi-format execution.
- Creative and artistic sensibility with the ability to translate complex projects into clear, compelling, and well-structured visual narratives.
- High technical proficiency in Adobe Creative Suite, including Illustrator, InDesign, and Photoshop; familiarity with motion tools such as After Effects is an advantage.
- Strong understanding of brand systems and visual identity frameworks, with the ability to apply guidelines consistently across presentation materials.
- Clear communication and collaboration skills, with confidence in discussing visual direction and refining presentation intent internally.
- Strong attention to detail and typographic sensitivity, balanced with the ability to manage multiple project timelines.
- Professional maturity and ownership mindset, demonstrating accountability, initiative, and commitment to high-quality presentation standards.
- Experience working with digital publishing platforms or online portfolio systems is an added advantage.
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At Generator,
we see branding as more than just design — it is about ideas, meaning, and how a brand comes alive across different experiences.
Over the years, we have developed a diverse body of brand work across industries, from identity systems to real-world brand environments and applications. We are now looking for a designer who can help us shape how these stories are told.
This role is not about simply arranging portfolio pages. It is about crafting narratives — imagining how a brand lives across spaces, materials, products, and digital platforms, and presenting them in a way that is both visually compelling and inspiring.
You will have the opportunity to:
- Work with thoughtful brand projects developed by our studio
- Explore creative ways of visualising brand applications and environments
- Create dynamic case studies and portfolio reels
- Help define how our work is presented to a wider audience
- Collaborate with a team that values ideas, strategy, and strong design thinking
If you enjoy turning design work into powerful stories, this collaboration will give you the creative space to do exactly that.