Family Day Survey
Share your thoughts and feedback to help shape future Family Day events.
How would you rate your overall experience at Family Day?
Worst
1
2
3
4
5
6
7
8
9
Best
10
1 is Worst, 10 is Best
What could have improved your score?
A. Which best describes you for Family Day planning?
*
I would attend mainly with children
I would attend mainly with adults (partner/friends/colleagues)
I typically would not attend
B. Please rank what other types of event formats would be of interest to you. (Select all that apply).
Festival-style outdoor event
Baseball game or sports event
Concert or live music venue
Park or picnic-style location
Something with more indoor options
City/downtown local event
BMW Campus
Other
If you selected other please specify:
C. Please select below what you think is most important about the overall Family Day experience? (Select all that apply)
Spending time with Family
Ensuring event is exclusive to Team10
Feeling recognized/appreciated by BMW
Rides/activities
Food & beverage options
BMW messaging and contests
Access to something we normally don't do
A day away from the plant
Getting to share with family details of/pride in what I do
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Location
How would you rate the event location at Carowinds?
Lowest
1
2
3
4
5
6
7
8
9
Highest
10
1 is Lowest, 10 is Highest
Is distance from your home an important factor in your overall experience?
Carowinds distance (Under 2 hours) is fine
I would prefer something more local
It doesn't matter
Food & Beverage
A. How would you rate the food/beverage options available at Carowinds?
Very satisfied
Satisfied
Neutral
Not very satisfied
B. What types of food would you like to see at future events?
Activities & Rides
A. How satisfied are you with the attractions/activities/rides offered at Carowinds?
Very satisfied
Satisfied
Neutral
Not very satisfied
B. Please select the activities below that you enjoyed the most
Amusement park rides
Water park access
Scavenger hunt
Live music/entertainment
Games of chance/skill
BMW demos/showcases
C. What other types of activities would you like to see?
Conclusion
A. If both options were offered with comparable BMW investment, which would you prefer for future Family Days?
Keep Carowinds (theme park model)
Move to a closer, multi-zone event near the plant
No preference/depends
B. Why? (Pick up to 3 reasons)
Less travel time
More adult friendly options (concerts, food, etc.)
More kid-focused rides/activities
More BMW price/story/recognition
More flexibility (come/go, multiple venues)
Better food options
Other
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