Building Bookable Experiences—
Lodging and Activity Packages that Attract Media Attention
Presented by: Debbie Geiger, Geiger & Assoicates Public Relations
Tuesday, June 16, 2026
10:30am-12pm
Hampton Inn Col Alto
Join Rockbridge Regional Tourism and Geiger & Associates PR to learn how to develop lodging and activity packaging worthy of media coverage.
Get inspired by creative packaging examples that capitalize upon travel trends such as pet-friendly, education, culinary, green/sustainable, learn a skill, unexpected combinations and other customizable experiences.
Lodging properties (Hotels, B&Bs, Inns, Rentals, Campgrounds), attractions, and activity operators will discover innovative partnerships and leave with actionable promotional ideas.