Shake scores every brand independently against four pillars — People, Animals, Gaia, and Frequency. Our review is evidence-based: we run a deep-dive analysis of your full ingredient or material list and cross-check each component against authoritative scientific and regulatory sources, weighting findings by the strength of the evidence. The more detail you share below, the more accurate and fair your product is scored. Please include full ingredient / material lists, certifications, and any lab testing, and any 3rd party verifications.