• Pitch to Eden & CO at the Bread & Jam Festival 2026

    Use this form to apply to pitch your brand as part of the Bread & Jam Festival 2026. You must have a ticket to the Festival to apply. Applications close 7th July at 10am. All eligible applications will be viewed by the buyer. You will be emailed a copy of your application after submitting, please note we are unable to make any changes on your behalf once you submit. We aim to let you know if your application is successful or not by 5pm on 10th July. If successful you will be invited to a 10-minute pitch meeting with the buyer at the Festival on the 14th or 15th July. We will be running a virtual workshop on preparing a 10-minute pitch prior to the Festival for successful applicants.
  • EDEN & CO. is a premium, design-led gifting brand creating emotionally resonant hampers and exclusive products for discerning consumers and corporate clients. We curate best-in-class artisan food and drink that feel considered, refined and worthy of the moment they’re given. Each collection is designed by the creative behind the Fortnum & Mason brand guidelines and curated by a Great Taste Judge. We operate with a pleasure-first ethos. Indulgence leads. Credentials support. We are seeking modern, gift-worthy products that combine flavour, craft and strong visual presentation. Plant-based and gluten-free suitability is important, alongside clear allergen transparency and robust QA. Priority categories include: premium chocolates, biscuits, truffles and elevated sweet treats; refined savoury items such as luxury crackers, nuts and mixes; drinking chocolate, chai, tea, coffee alternatives and botanical beverages; functional formats that feel premium rather than medicinal. Operational requirements include: shelf-stable (minimum 6–12 months), courier-resilient packaging, barcoded with clear case sizes and MOQs, scalable for Q4 uplift (10k+ MoQ units), reliable 3–4 week lead times or structured pre-order windows. We purchase directly at standard trade rates and welcome pilot runs ahead of Christmas. Repeatable, well-designed lines are preferred. We are not looking for trend-led snacks dressed as indulgence, cluttered packaging that compromises presentation, or fragile formats unsuitable for courier networks. We are seeking long-term quality-first partnerships.

    The Pitching Zone at the Bread & Jam Festival is powered by Nielsen IQ (NIQ).

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