Marketing & Communication Award 2026 Nomination Form
The Community Marketing Campaign of the Year Award acknowledges inventive and influential marketing and communication initiatives implemented by the proprietors or administrators of aquatic and recreation facilities, with the campaign delivered between 01/07/2025 to 30/06/2026. This campaign should have brought about favourable transformation within the community by addressing local issues. Illustrative categories include campaigns focusing on raising awareness, promoting safety, encouraging recycling, or fostering sustainability.
Nominator's Full Name
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First Name
Last Name
Nominator's Email Address
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example@example.com
Nominee's Full Name
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First Name
Last Name
Nominee's Email Address
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example@example.com
Nominee's Organisation Name
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Is the Nominee a current ARI NSW Member?
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Yes
No
Unsure
Campaign Strategy
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Describe the campaign, its objectives and the problem or opportunity it was designed to address. Consider campaign objectives, target audience, key messages, research, insights, strategic planning and success measures as part of your answer. Why was this campaign needed?
Creativity and Innovation
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Describe the creative approach and innovative elements of the campaign. Examples such as branding, storytelling, digital innovation, community engagement, partnerships, technology, original ideas, creative execution. What made this campaign different?
Campaign Delivery
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Describe how the campaign was delivered. Providing examples on social media, email marketing, print, website, PR, events, paid advertising, partnerships, internal communications. Explain how each communication channel supported the campaign objectives.
Results and Impact
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Describe the measurable outcomes achieved by the campaign. Examples such as participation increases, membership growth, Learn to Swim enrolments, website traffic, social media engagement, reach, media coverage, behaviour change, community awareness, return on investment.
Evaluation and Continuous Improvement
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Describe how the campaign was evaluated and what was learnt. Consider reporting, data analysis, customer feedback, lessons learnt, future improvements and sustainability as part of your answer.
Supporting Evidence
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Acknowledgement of Information Provided
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I confirm the information that I have provided in this nomination is accurate and truthful. I also acknowledge that information provided (including any reports and pictures) can be used by ARI NSW for the purposes of the judging process as well as any marketing materials.
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