Find out what's limiting your revenue.
Ten questions. Roughly forty seconds. You'll get a Revenue Score out of 100 measuring the ten places revenue typically leaks in a founder-led business.
Your Name
*
First Name
Last Name
Company Name
*
Email
*
example@example.com
How predictable is your monthly revenue?
*
I can forecast next month within 10%
Roughly, but it swings
No idea month to month
Where do new clients mostly come from?
*
A repeatable outbound or paid channel
A mix of referrals and some outreach
Almost all referrals and word of mouth
Do you know your average client's lifetime value?
*
Yes, I can tell you the number right now
Rough estimate
Never calculated it
When did you last raise your prices?
*
Within the last 12 months
One to two years ago
Over two years ago, or never
What's your average gross margin?
*
Above 60%
Between 30 and 60%
Below 30%, or not sure
What happens after a lead comes in?
*
Documented process, tracked in a CRM, every lead followed
Loose process, mostly in my head
Whoever's free handles it
If sales doubled next month, could you deliver?
*
Yes, we have room
Maybe, it would be tight
No, we'd break
How much does revenue depend on you personally?
*
The team closes without me
I'm involved in most deals
Nothing closes unless I'm in the room
What happens to a lead that says "not right now"?
*
Automated nurture, we stay in touch
I try to remember to circle back
They disappear
Do you know your customer acquisition cost?
*
Yes, and I track it monthly
Rough idea
No
Calculation
Submit
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