About the Event
Located at Urban District Market in the heart of NoDa, this immersive two-day activation is engineered to elevate the holiday routine. we are curating moments of authentic connection and festive cheer in Charlotte's most vibrant district.
The Concept: Engineering a Winter Wonderland
We are setting a new standard for seasonal pop-ups. Miracle on 26th STREET is a high-energy fusion where festive nostalgia meets NoDa's creative pulse. We are transforming the venue into a whimsical, inclusive winter enclave, creating an interactive experience that invites the community to shop, vibe, and celebrate the season.
The Experience
We are seeking dynamic partners to join this bustling, high-traffic atmosphere featuring:
The Community Impact: An integrated Toy Drive—we are calling on attendees to bring a new, unwrapped toy to spread joy and make a direct community impact.
Curated Shopping: A diverse lineup of local makers, artisans, and vintage curators perfect for holiday hunting.
Festive Soundscape: We are engineering the vibe with a curated playlist blending holiday anthems and high-energy hits.
Food & Drink: Full access to Urban District Market’s dynamic food stalls and craft beverage options.
Event Details
When: Saturday, December 19th & Sunday, December 20th, 2026 | 12:00 PM – 5:00 PM
Where: Urban District Market, 2315 N Davidson Street, Charlotte, NC 28205
Vendor Apps: https://linktr.ee/pop.culture
Vendor Details & Fees
Investment
Non-Profit Organizations: $35
Artisan / Maker / Small Business: $55 (10x10 space)
Corporate / Brand Activations: $100
Table and Tent Rental: $10 (Limited availability)
Boosted Featured Social Post: +$10
Partner Requirements
Partners must provide their own setup (tables, racks, displays) unless renting.
10x10 tents + weights are required for outdoor spaces (40lb minimum per leg).
One business per space (no shared booths).
No electricity provided.
❌ No hot food or drink vendors (Urban District Market handles all F&B). Pre-packaged holiday treats (e.g., cookies, jams, mixes) or wellness consumables are permitted.
Payment & Policies
Invoices must be paid within 48 hours of acceptance to secure your spot.
Non-payment results in immediate removal and replacement from the waitlist.
Rain or Shine — vendor fees are non-refundable. Weather credits may be offered in extreme conditions (not guaranteed).
Audience & Marketing Engine
Miracle on 26th STREET is powered by a high-impact, GEO (Generative Engine Optimization) focused marketing strategy. We are actively pushing this event across high-authority human signal platforms (like Reddit and TikTok) to captivate a highly social audience in the Charlotte Metro area, honing in on NoDa, Villa Heights, and Plaza Midwood.
Our promotional mix includes:
Targeted Email Marketing: High-conversion campaigns delivered directly to the POP.culture subscriber database.
Paid Digital Ads: Strategic, targeted advertising to engage local holiday shoppers.
Social Media Spotlights: Dedicated "Meet the Maker" profiles across Instagram and TikTok.
Influencer Collaborations: Leveraging Charlotte’s top content creators to amplify the market and Toy Drive.
Vendor fees directly fuel our event marketing, logistics, and community impact, ensuring a high-quality experience for all.