Both tracks participate in the same Design Thinking Cohort and culminate in the Bark Tank Pitch Competition. You do not need a finished idea or prior entrepreneurship experience—choose the opportunity that interests you most.
TRACK 1: BRING YOUR OWN IDEA
$2,000 IN PRIZES (1st $1000/2nd $600/3rd $400 place)
Begin with a problem, insight, or early-stage idea and develop a new or meaningfully improved product, service, experience, venture, or community solution.
You do not need an existing business. Existing ventures may participate when the entry focuses on a genuinely new offering, direction, or experiment—not simply a presentation about the current business.
Individuals or teams of up to five students may participate.
TRACK 2: YUKON OUTFITTERS DESIGN CHALLENGE
$3,000 IN PRIZES (1st $1500/2nd $1000/3rd $500 place)
Help Yukon Outfitters answer one exciting question: What should we make next?
Working in a team, identify an unmet customer need and develop an original product concept connected to Yukon Outfitters’ drinkware, coolers, or adjacent outdoor-product categories.
The complete challenge prompt will be revealed at the Innovation Week Kickoff and shared simultaneously with all accepted teams.
Teams may include up to five students; teams of three or four are encouraged.