Submit a video addressing the following questions.
Maximum 3 minutes — Required
i. What specific problem are you addressing, and who experiences it?
Please explain the unmet need, its significance and the population most affected. Include credible evidence or data where available.
ii. Describe your solution and how it works.
Please explain the user experience, core technology or delivery model in clear, non-technical language.
iii. What makes your solution different from the alternatives currently available?
Consider clinical value, technology, accessibility, affordability, user experience, business model or another meaningful point of differentiation.
iv. How have women or intended users informed the development of your solution?
You may describe interviews, surveys, co-design sessions, advisory groups, usability testing, pilots or other forms of user involvement.