Community of Practice | Wednesday 9 December | 12-1pm

Summary
Smoking rates remain disproportionately high within LGBTQ+ communities, yet engagement with traditional stop smoking support remains low. Join us to hear how the London Tobacco Alliance and LGBTQ Hero used community-led research, partnership working and targeted communications to better understand smoking and vaping behaviours, barriers to support, and opportunities to improve engagement. This session will explore key findings from community research, how these insights shaped campaign design and service delivery, and practical lessons for creating more inclusive stop smoking interventions. Attendees will gain actionable insights into tailoring support, improving accessibility, and addressing health inequalities among LGBTQ+ populations.

Key themes
LGBTQ+ smoking and vaping inequalities; Community-led research and co-production; Inclusive campaign design and communications; Barriers to accessing support; Practical actions for stop smoking services and public health teams.

Learning outcomes
Understand smoking and vaping challenges affecting LGBTQ+ communities; Recognise the value of community engagement and co-production; Learn how tailored communications can complement mainstream tobacco control approaches; Identify practical ways to make stop smoking services more inclusive and accessible.

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