IS YOUR BRAND PULLING ITS WEIGHT?
You've put a whole lot of work into building your business, but is your brand working just as hard? Let's give it a little checkup! Takes about 2-4 minutes.
What is the name of your business/brand
If someone landed on your website right now, would they immediately understand what you do?
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Absolutely! It's pretty clear what we do and who we help.
For the most part, but a few things could be clearer.
They'd probably have to do a little digging.
Honestly, they might be a little confused.
How well do you know the people you're trying to reach?
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Like the back of my hand! I know exactly who I'm talking to.
I've got a pretty good idea of who they are.
I have a general audience, but haven't gotten very specific.
I'm kind of just trying to reach everyone.
What makes your business different from everyone else doing something similar?
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I know what makes us different, and we communicate it clearly.
I know what sets us apart, but we don't always show it.
I've got some ideas, but nothing really dialed in.
That's a great question... I'm not entirely sure.
Does your brand look and feel like the same business everywhere people find you?
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Yep! Everything feels like part of the same family.
Mostly, with a few things that could use some attention.
It depends on where someone finds us.
We're kind of all over the place.
When someone sees your logo, does it give them confidence in your business?
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Absolutely! It looks professional and represents us well.
It's pretty good, but could use a little work.
It gets the job done, but I'm not crazy about it.
Honestly, I'ts old and outdated, could use a refresh.
If someone saw one of your trucks, yard signs, business cards, or brand assets, could they quickly figure out who you are and what you do?
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Absolutely! Our name, what we do, and call to action are easy to see.
For the most part, but some things could be clearer.
They'd probably have to take a closer look.
Honestly, they'd probably be a little confused.
If a customer needed your services again six months from now, would they remember your business or just Google someone else?
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Absolutely! We've built a name people remember and come back to.
I think so! We have some repeat customers and referrals.
Hopefully, but I think most people would have to look us up again.
Honestly, I'm not sure they'd remember us at all.
What is the best email to send the results to?
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example@example.com
THAT'S A WRAP!
I'll take a look at your answers, see where your brand is doing great and where it could use a little love, then send a breakdown straight to your inbox! No pressure, no strings attached. Just some useful insight to help your business put its best foot forward.
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