web creative brief

Company Name*

Point of contact*

First NameLast Name

E-mail*

Phone Number*

Area CodePhone Number

Project Title*

Today's Date*

MonthDayYear

Due date (Final Version)*

MonthDayYear

Do you already own all the necessary domain names?*

What are the names of each domain/company that will need an individual site?*

Do you have someone available to maintain/update sites, if so - what type of software background do they have? Unless directed otherwise, site design will be in Wordpress and developed in a ‘responsive’ format so that it resizes and adjusts for any screen size (phone, tablet, desktop).*

Do you have special features in mind like accepting payments, store front, BLOG, RSS, forms with emails, newsletter signup, etc.?*

Who is your intended audience? Are they regional, industry specific, company size specific, etc.?*

Do you intend to provide a call to action - make a sale, call in to your office, fill out a form, etc?*

Describe your ideal client and the specific attributes that we'll be targeting in the web site.*

What are your web site expectations, main emphasis and primary goals - increased sales, increased leads, etc.? Please prioritize.*

What separates your company from your competition and what do you expect will draw clients to the web site?*

How do you plan to market the web site?*

What company properties do you want to emphasize on the web site? Please prioritize. *

Do you already have all the photography needed for the site(s)?*

Do you have logos/taglines for each company represented within the sites, or will further work need to be done in refining your identity? For each site, what keywords do you want to be found by in the search engines?*

Please provide a list of web sites that you like and don't like. Why do you or do you not like these sites?*

Please provide a list of competitors web sites.*

Do you have ideas of the colors to be used, and colors you don't like? Please provide example sites.*

Do you have a site map (navigation map/outline for the site) outlined for the site, or do you need to work with someone in developing this piece?*

Have you created the copy text for any of your pages?*

Do you have existing business cards or other printed material we need to match?*

Do you have email service through another vendor our will you need email provided? *

Once we start designing the web site we'll need the following (Note that this information will be kept in strict confidence) [if hosting is not already in place, we can provide hosting through our preferred hosting service which includes backups of data for $175/year]:

a. FTP access information - username and password
b. Hosting company and their tech support phone number

Web Creative Brief