To whom, are we presenting our bid?
If you've answered bidding agency, is the agency reputable?
Is the brand currently active in experiential/event marketing tactics?
Is the budget target provided and feasible based on scope?
Does the budget provided fall between:
Is the potential client: ( referring to brand or agency )
When was the last event we activated on behalf of the brand or agency?
Are we competing against the AOR or incumbent:
Is the brand reputable? (Do not award startups)
Is brand or agency free of other watch-outs? (Bankruptcy, major layoffs, etc)
Is the timing of the proposed activation/request known and feasible?
Are we alone in the bidding process?
Do we have an existing relationship WITHIN the potential brand or brand's agency?
Has that relationship brought us work within the past:
Is our contact at the brand or agency;
Is the contact:
Based on the understanding of the scope (brief/rfp) is the work requested:
Is there ancillary value that BeCore would realize if selected to provide services (compelling case study, awards, press, high profile, etc.)?